Lead, Talent Awareness and Candidate Attraction Position Available In Miami-Dade, Florida

Lead, Talent Awareness and Candidate Attraction Royal Caribbean Group – 4.2

Miami, FL Job Details Full-time Estimated:

$62.2K – $80.2K a year 14 hours ago Qualifications CRM software Marketing 5 years ATS Talent acquisition Bachelor’s degree HRIS Business Administration Human Resources Senior level Marketing Full Job Description Journey with us! Combine your career goals and sense of adventure by joining our incredible team of employees at Royal Caribbean Group We are proud to offer a competitive compensation and benefits package and excellent career development opportunities each offering unique ways to explore the world We are proud to be the vacation-industry leader with global brands — including Royal Caribbean International Celebrity Cruises and Silversea Cruises — the most innovative fleet and private destinations and the best people Together we are dedicated to turning the vacation of a lifetime into a lifetime of vacations for our guests Royal Caribbean Group’s Shipboard Talent Acquisition Team has an exciting career opportunity for a full time Lead Talent Awareness and Candidate Attraction reporting to the Director Global Sourcing This role will work onsite in

Miami Florida Position Summary:

The Lead of Talent Awareness and Candidate Attraction (Shipboard and Private Destinations) will focus on the beginning of the talent funnel driving strategies to attract and convert top talent specifically for shipboard and private destination roles This role is responsible for building and executing market strategies to increase brand awareness among targeted talent segments and enhancing the initial candidate attraction process The Lead will work cross-functionally with other talent marketing teams to drive a shipboard-focused strategy manage our marketing calendar and vendors localize our EVP message to global markets and customize marketing initiatives based on recruitment strategies The Lead will ensure that potential candidates for shipboard and private destination roles are engaged and motivated to apply laying a strong foundation for further recruitment processes

Essential Duties and Responsibilities:

Talent Awareness & Attraction Develop and Implement Strategies:

Develop and implement comprehensive shipboard and private destination talent marketing strategies to increase awareness of the company’s employer brand among key talent markets Collaborate on

Campaigns:

Collaborate with Marketing HR and external agencies to create multi-channel recruitment campaigns including social media job boards digital advertising and industry-specific outreach specifically targeting shipboard and private destination talent

Market Research:

Partner with the talent insights team on market research to identify emerging trends talent demographics and competitive benchmarks specific to shipboard and private destination roles

Representation:

Represent the company at career fairs industry events and networking opportunities to increase brand awareness and establish connections with talent pipelines for shipboard and private destination roles

Candidate Attraction Management Optimize Attraction Process:

Design and manage an engaging and effective candidate attraction process ensuring that initial interactions are inspiring and motivating for potential shipboard and private destination candidates

Conversion Strategies:

Develop and implement strategies to convert passive talent into active applicants optimizing the top of the recruitment funnel for shipboard and private destination roles

Engagement Initiatives:

Create and manage initiatives that keep potential shipboard and private destination candidates engaged and interested in the company even before they apply

Communication Tools:

Develop communication tools templates and engagement mechanisms to ensure potential candidates feel informed and enthusiastic about shipboard and private destination opportunities

Track and Measure Metrics:

Track and measure attraction metrics (eg engagement rates application rates conversion rates) specific to shipboard and private destination roles using data to continually refine and improve the process

Employer Branding Champion Employer Brand:

Act as a champion for the company’s employer brand ensuring that all candidate-facing communications campaigns and experiences for shipboard and private destination roles reflect the company’s culture values and mission

Create Branded Content:

Collaborate with internal design team to create branded content (videos testimonials blogs etc ) that showcases the shipboard and private destination employee experience and builds credibility in the talent market

Collaboration & Leadership Liaison Role:

Serve as a liaison between shipboard recruitment HR and Marketing teams to ensure alignment of shipboard and private destination talent attraction and experience strategies

Lead Projects:

Lead projects aimed at improving overall employer brand perception and candidate engagement for shipboard and private destination roles through innovative initiatives and technologies

Manage Marketing Calendar and Vendors:

Oversee the marketing calendar and manage relationships with vendors to ensure timely and effective execution of marketing initiatives for shipboard and private destination roles

Localize EVP Message:

Localize the Employee Value Proposition (EVP) message to global markets and customize marketing initiatives based on recruitment strategies for shipboard and private destinations

Qualifications:

Educational Background:

Bachelor’s degree in Human Resources Marketing Business Administration or a related field

Professional Experience:

5+ years of experience in talent acquisition marketing or employer branding with a strong focus on candidate attraction for shipboard and private destination roles

International Strategy:

Proven track record of creating and executing international talent marketing strategies and managing candidate attraction experiences across multiple platforms specifically for shipboard and private destination roles

Market Trends and Technology:

Strong understanding of current talent market trends and technology with the ability to adapt strategies accordingly for shipboard and private destination roles

Technical Skills:

Experience working with HRIS ATS and CRM systems as well as candidate attraction We know there’s a lot to consider As you go through the application process our recruiters will be glad to provide guidance and more relevant details to answer any additional questions Thank you again for your interest in Royal Caribbean Group We’ll hope to see you onboard soon! It is the policy of the Company to ensure equal employment and promotion opportunity to qualified candidates without discrimination or harassment on the basis of race color religion sex age national origin disability sexual orientation sexuality gender identity or expression marital status or any other characteristic protected by law Royal Caribbean Group and each of its subsidiaries prohibit and will not tolerate discrimination or harassment #LI-MP1

Nearest Major Market:

Miami