Head Of Marketing Position Available In St. Louis, Missouri
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Job Description
Our client is private equity backed company who is looking for a Head of Marketing with multi brand B2C experience. Details below…About the Role We are leading a confidential search for an executive level Head of Marketing to join a dynamic, private equityâbacked portfolio of consumer brands. The Head of Marketing will play a critical role on the executive leadership team and will be responsible for designing and executing a scalable, data-driven marketing strategy that accelerates growth across a multi-brand B2C ecosystem. This role calls for a hands-on, strategic marketing leader with deep experience in performance marketing, customer segmentation, and brand management â across both online and offline channels. The ideal candidate is comfortable managing complexity, has experience in multibrand environments, and thrives in a fast-paced, evolving organization. What You’ll Do Define and lead a comprehensive marketing strategy aligned with business and revenue objectivesOversee the execution of cross-channel performance marketing campaigns to drive customer acquisition, engagement, and retentionLead customer segmentation strategy across multiple brands and categoriesOwn brand positioning, messaging, and consistency across 8+ consumer-facing brandsEstablish and track KPIs tied to revenue, marketing ROI, and customer behaviorLeverage AI, data, and automation tools to improve marketing productivity and velocityLead and develop a high-performing team (20â40 people) across brand, digital, and product marketingCollaborate cross-functionally with sales, product, and executive teams to align on strategic goalsOwn and manage a ~$10M annual marketing/advertising budget What We’re Looking For 10+ years in marketing, with 5+ years in senior leadership rolesExperience in private equityâbacked or high-growth B2C companiesStrong foundation in performance marketing, across both digital and traditional channelsExperience managing complex, multi-brand portfolios in B2C/e-commerceHands-on expertise with Google Analytics, HubSpot, Salesforce Marketing Cloud, and marketing automation toolsData-driven mindset with deep understanding of A/B testing, customer segmentation, and campaign optimizationProven success leading large marketing teams and managing significant budgets ($10M+)Excellent cross-functional collaboration, communication, and executive presenceBachelor’s degree required; MBA preferred Key Competencies Strategic and analytical thinkingBrand storytelling and market positioningCustomer-centric mindset with sharp attention to behavior and trendsDigital-first leadership with fluency in emerging tools and AI applicationsResults-oriented with a bias toward execution and adaptability
Note:
This search is being conducted confidentially. More details will be shared during initial conversations with qualified candidates.