Director of Communications Position Available In Penobscot, Maine

The Cross Family of Agencies welcomes you. We need your talent and expertise.

Position Overview:

The Director of Communications is a key member of the executive leadership team and is responsible for leading all aspects of internal and external communications for the organization. This role ensures that communication strategies align with the company’s brand, culture, and strategic goals. Working closely with the Marketing Team and Leadership, this role supports consistent messaging across all platforms and stakeholder groups including; employees, clients, carriers, partners, and the public.

Strategic Communications:

Develop and execute a comprehensive communication strategy to enhance the agency’s brand and reputation internally and externally. Serve as the communications advisor to executive leadership, ensuring consistent messaging across all public-facing and employee-facing materials. Partner with the Marketing team to align brand and communications efforts, including announcements, newsletters, events, and public relations.

Internal Communications:

Lead internal communications to promote employee engagement, company culture, and transparency across all levels of the organization. Oversee company-wide messaging, including executive announcements, leadership updates, technology upgrades, and organizational change communications. Ensure consistent and timely information is shared through appropriate channels (intranet, email newsletters, meetings) Support the development and content creation for speeches, presentations, or public statements for leadership. Identify and secure speaking opportunities and awards that align with business priorities.

External Communications & Media Relations:

Oversee all external communications including press releases, public statements, and crisis response plans. Act as or manage the spokesperson for the company, cultivating relationships with media and industry outlets. Develop and manage a proactive PR strategy to elevate the agency’s presence throughout the region.

Qualifications & Experience:

Bachelor’s degree in Communications, Public Relations, Journalism, Marketing, or related field 10+ years of experience in corporate communications, public relations, or related field, ideally within insurance, financial services, or regulated industries. Proven leadership experience in building and executing communication strategies. Excellent writing, editing, and verbal communication skills. Experience navigating crisis communication and managing reputational risk.

Preferred Attributes:

Collaborative, strategic thinker with a demonstrated success working cross-functionally with marketing, HR, IT, operations, legal, and executive leadership. A proactive, hands-on leader with strong project management skills.