Social Media Manager Position Available In Polk, North Carolina

Social Media Manager Confidential Mill Spring, NC 28756 Are you a self-motivated, creative thinker with a proven track record in developing and executing social media strategies that boost brand awareness and drive engagement? Join our fast-growing venue that brings together restaurants, hospitality, and sports under one roof. We’re looking for someone who constantly asks, “How can we do this better?” and is passionate about creating impactful content that moves the business forward.

About Us:

We are a world-class equestrian and multi-sport venue nestled in the scenic foothills of North Carolina. Hosting premier international competitions, live entertainment, hospitality experiences, and destination dining, our venue is a dynamic hub that draws visitors from around the world. We’re looking for a creative and strategic Social Media Manager to help us bring our brand to life online—someone who understands the power of storytelling and can craft content that not only informs but inspires. Our goal is to build a digital presence that captures the feeling of being here: the thrill of competition, the beauty of the setting, and the energy of a place where unforgettable experiences happen every day.

Supervisory Responsibilities:

Provide constructive and timely performance evaluations for direct reports Provides useful and real-time coaching, gives feedback, and aligns development goals with organizational objectives Reviews time and attendance in Paylocity and follows up on any discrepancies for the department Operate with the highest level of conduct, integrity, and confidentiality, setting an example for colleagues

Duties/Responsibilities:

Develop and implement a social media strategy that aligns with our business goals Create actionable plans to both grow and maintain followers for each social media platform Create and manage all social media content calendars Create and publish engaging, high-quality content that resonates with our target audiences and tells a story Maintain the brand’s identity and voice on social media to create consistency Supervise social media interaction between followers and the company to ensure a positive experience Keep leadership informed of any meaningful conversations happening on social media Analyze data and report on performance to determine which initiatives work best and capitalize on this information to continue scaling the business Analyze social media metrics and create reports on performance for internal and external stakeholder review Manage and grow our social media accounts on Facebook, TikTok, YouTube, Instagram, and LinkedIn Stay up to date on trends and best practices in social media and digital marketing Create comprehensive social media advertising strategies for internal brands and sponsor partners Perform other related duties as assigned

Required Skills/Abilities:

Excellent verbal and written communication skills Ability to create engaging content (images and video) that aligns with the brand look and feel, bring new ideas to the team, and thrive in a highly collaborative environment Must have a strong understanding of the social media space, social communities, conversations, trends and best practices Experience using content management platforms Experience communicating social media strategy and performance to clients and leadership Proficient in pixel management and ad manager platforms A strong working knowledge of SEO Passion for brand-driven growth, social and digital content is required Strong understanding of marketing strategy and how to utilize these concepts throughout various forms of outreach Skilled in project management and content management Ability to work independently and prioritize tasks Strong copywriting skills and attention to detail Ability to multi-task and work in a fast-paced environment

Education and Experience:

3+ years of social media management experience with an understanding of platforms, advertising, digital best practices and developing SOPs Knowledge of the equine industry is preferred but not required Knowledge of hospitality/ food and beverage industry is preferred but not required Experience in event/sport social media preferred but not required Experience managing multiple brand social media platforms Bachelor’s degree in business, marketing, communications, journalism, public relations, or related field preferred Video and photo editing experience is required

Physical Requirements:

Prolonged periods of sitting at a desk and working on a computer. Ability to work a non-traditional work week that includes nights and weekends. Must be able to lift 15 pounds at times.

Why Join Us:

This is a unique opportunity to represent one of the most exciting and multifaceted venues in the country. Your work will directly shape how the world sees our athletes, events, and community. Be a part of a passionate team that values creativity, impact, and excellence.

Job Type:

Full-time Benefits:

Dental insurance Employee discount Health insurance Paid time off Vision insurance Ability to

Commute:

Mill Spring, NC 28756 (Required)

Work Location:

In person