Find & Apply For Communications / Public Relations Specialist Jobs In Wake, North Carolina

Salary Information & Job Trends In this Region

Communications / Public Relations Specialists in Wake, North Carolina, play a pivotal role in managing and disseminating information for various organizations. - Entry-level Communications Coordinator salaries range from $38,000 to $48,000 per year - Mid-career Public Relations Manager salaries range from $55,000 to $75,000 per year - Senior Communications Director salaries range from $80,000 to $110,000 per year The field of public relations in Wake, North Carolina has roots extending back to the early 20th century, initially focusing on press releases and public appearances to shape public perception. Over the decades, the role of Communications / Public Relations Specialists in Wake has transformed significantly, adapting to the introduction of new media and communication technologies. This evolution has expanded the scope of responsibilities from traditional media relations to include digital content creation and social media strategy. Current trends in the field emphasize the importance of digital engagement, crisis communication, and the ability to utilize analytics to gauge public opinion and campaign effectiveness. These specialists are increasingly expected to be adept in both traditional and digital communication platforms to effectively manage their organization's brand and reputation.