Digital Content Manager Position Available In Orange, Florida
Tallo's Job Summary: The Digital Content Manager at The Kessler Collection in Orlando, FL will oversee digital content development, management, and optimization across online platforms. Responsibilities include editing website content, collaborating with departments for new content creation, analyzing website traffic, and ensuring SEO best practices. This full-time role requires a Bachelor's degree and 3+ years of experience in web content management or digital marketing.
Job Description
Digital Content Manager
Location
US-FL-Orlando
ID
2025-9731
Category Sales & Marketing Position Type Full-Time
An inspiring career awaits you! The Kessler Collection is a portfolio of luxury boutique hotels, unique restaurants and experiences with a Bohemian twist. The collection’s captivating hotels feature curated art, original music, unique architecture and stories around every corner, all located in destinations people want to be. Our mission of inspiring places, intuitive service, and exuberant guests means we aremitted to our Grand Performers learning, development, and well-being. We believe people want to be inspired!
Grand Performers may enjoy a range of benefits, including:
Marriott Employee Discounts Worldwide
Competitive Wage & Discretionary Bonus Program
Medical, Dental, Vision Insurance
Company-Sponsored Life Insurance
Short & Long-Term Disability Insurance
Tuition Reimbursement Program
401(K) with Discretionary Company Matching Contributions
Employee Assistance Program
Objective / Purpose
The Digital/Web Content Manager will oversee the development, management, and optimization of digital content across Kessler Collection’s online platforms. This individual will ensure that all website content aligns with thepany’s brand, voice, and goals while maintaining a user-friendly, engaging, and visually appealing online experience. As part of the corporate marketing team, the Digital/Web Content Manager will work closely with design, development, and marketing departments to enhance our digital presence and drive engagement.
Standards & Culture
Individuals must serve as a cultural ambassador by upholding and promoting our standards.
Image & Presence:
Our team is sophisticated and purposeful in theirmunication and body language.
Service:
Intuitive. Our team inspires the guest (and Grand Performer) experience with warmth and deliberate elegance.
Performance:
Extraordinary. Our team rises to outperform and consistently be at our best for even better.
Areas of Responsibility/ Tasks
Primary areas of responsibility include, but are not limited to the following:
Manage, edit, and update content on Kessler Collection’s corporate website and associated digital platforms.
Manage, edit, and update content on each property website and associated digital platforms.
Ensure content is aligned with brand guidelines, SEO best practices, and marketing objectives.
Collaborate with various departments (marketing, design, operations, etc.) to plan, create, and optimize new content for the website, including text, images, videos, and multimedia elements.
Analyze website traffic and user behavior using analytics tools (Google Analytics, etc.), and rmend strategies for improvement.
Maintain andanize content calendars for new website launches, blog posts, and promotions.
Organize and maintain digital asset management platform.
Ensure asset rights are maintained and audited on a regular basis.
Support the development and execution of content strategies for seasonal campaigns, product offerings, and special promotions.
Conduct regular content audits to ensure information is accurate, up-to-date, and aligned with current offerings.
Ensure content is properly displayed across devices and browsers.
Ensure all website content is optimized for SEO to driveanic traffic and improve search rankings.
Manage and execute the content approval process, including collaborating with key stakeholders for feedback and approval.
Troubleshoot and resolve any content-related issues in a timely manner.
Knowledge / Skills / Abilities (KSA)
To perform this role successfully, an individual must have experience achieving desired result(s) in their areas of responsibility. The requirements listed below are representative of observable behaviors and essential knowledge, skill, and abilities required of a successful incumbent.
Strategic business leader
- Works strategically to devise plans in alignment withanizational goals.
Cultivates engagement - Builds loyalty to thepany and not to themselves. Proven ability to host/facilitate effective meetings, motivate teams to produce results with tight timeframes while simultaneously managing several projects.
Generates alignment - Ensures proper time and effort is spent to build high level performance and consistency throughout collection.
Leads with courage - Provides a culture of accountability.
Execution of plans - Utilizes our systems, tools and resources to aplish results and achieve goals.
Strong analytical and problem-solving skills with attention to detail.
A proactive approach to identifying opportunities for website improvement and user experience optimization.
Exceptional writing, editing, and proofreading skills with an eye for detail.
Strong project management skills and the ability to meet deadlines in a fast-paced environment.
Ability to manage multiple priorities and work in a fast-paced environment.
Strongmunication skills with the ability to translate technical concepts to non-technical stakeholders.
Knowledge of marketing platforms and automation tools.
Knowledge of hospitality industry trends and practices.
Minimum Qualifications
Education, License, Certifications, Experience
Bachelor’s degree in Marketing, Communications, Journalism, or a related field
- preferred
3+ years of experience in web content management, digital marketing, or related roles - required
Strong understanding of content management systems (CMS), such as WordPress, and web technologies - required
Familiarity with SEO best practices, analytics tools (Google Analytics, SEMrush, etc.), and web design principles - preferred
Experience withanizing and maintaining asset management platforms (Canto, Jellyfish) - required
Experience working with cross-functional teams, including design, IT, and marketing - preferred
Experience with HTML/CSS and basic web development knowledge - required
Familiarity with graphic design tools such as Adobe Creative Suite - required
Experience in managing emerce or booking-related websites - preferred
Work Environment / Conditions
The work environment/conditions described herein are representative of those that an incumbent may experience.
Must befortable working in a shared space, with constant noise, without the use of a private office.
Must be able to cope with frequent changing priorities and deadlines with a high degree of optimism, professionalism & collaboration.
Schedules may vary from week to week based on business demands in excess of 40 hours with or without notice.
Physical Demands
The physical demands described herein are representative of those that must be met by an incumbent to successfully perform the essential functions of this job. Reasonable amodations may be made to enable individuals with disabilities to perform the essential functions & physical demands of this role.
While performing the duties of this job, the incumbent is regularly required to move 10lbs on a daily basis.
Push, pull, and lift up to 50lbs on a weekly basis.
While performing the duties of this job, the incumbent is regularly required to travel by foot, car, bus, airplane or other means of transportation which require sitting, waiting and standing for long and short periods of time.