Delta Vacations Program Manager, Digital Content and Merchandising Position Available In DeKalb, Georgia

How you’ll help us Keep Climbing (overview & key responsibilities) The Program Manager, Digital Content & Merchandising will support the merchandising and content strategy for Delta Vacations’ digital platforms. This role is responsible for optimizing digital touchpoints, including the booking path, web and app marketing placements, and content pages, with the goal of enhancing brand visibility, elevating the customer experience, and driving revenue growth.

Responsibilities:

Responsible for the day-to-day planning, development, and management of Delta Vacations marketing content across Delta and Delta Vacations digital platforms (web and app), serving as the project owner for creative development, proofing, quality assurance (QA), scheduling, tracking and reporting. Lead the implementation of web content enhancements, ensuring optimal page content flow, functionality, and an audience-centric user experience (UX) while aligning with broader business objectives. Collaborate with internal and external teams to launch testing, optimization and personalization campaigns while supporting their creation, implementation and maintenance. Implement product sort order and badging within the booking path in collaboration with cross-functional team to drive upsell and overall conversions. Support the discovery, development and implementation of new digital enhancement case studies, technology integrations, and merchandising initiatives to drive trial and upsell. Partner with internal teams to analyze data and develop relevant and useful merchandising and content recommendations. This full-time position is located at Delta Vacations Headquarters in Atlanta, Georgia. In addition to the ongoing career and compensation advancement opportunities, we are proud to offer a competitive benefits package which includes medical, dental and vision coverage options. Other benefits include 401(K), paid vacation, paid holidays, and personal time off. In partnership with Delta Air Lines, we also offer air travel privileges and low-cost vacation opportunities.

WORK ENVIRONMENT

Delta Vacations Corporate Headquarters, Atlanta, Georgia

SALARY 48,672 – 78,539

annually

POSITION TYPE/STANDARD SCHEDULE

Full-Time, Monday through Friday; 8:30 a.m. to 5 p.m. Occasional evening and weekend may be required as job duties demand. TRAVEL Domestic travel may be required to fulfill assigned responsibilities. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation. Benefits and Perks to Help You Keep Climbing Delta Vacations values care, integrity, resilience, servant leadership, and collaboration. Our employees are an important key to our success. Join us to explore a career, see the world, and enjoy great compensation and benefits. Competitive salary, profit-sharing program, recognition, and performance incentives. 401(k) with generous company contributions up to 5%. Paid time off including vacation, holidays, paid personal time, birthing parent, and parental leave. Comprehensive health benefits including medical, dental, vision, short/long term disability, and life benefits. Family care assistance through fertility support, surrogacy and adoption assistance, lactation support, subsidized back-up care, and programs that help with loved ones in all stages. We offer comprehensive wellbeing programs to support your overall health, including an employee assistance program, free financial mentoring, and abundant mental health resources. Domestic and International space-available flight privileges for employees and eligible family members. Career development programs to achieve your long-term career goals. Access to more than 500 discounts, specialty savings, and voluntary benefits through Delta Perks such as car and hotel rentals, Delta Vacations Packages, auto, home, and pet insurance, legal services, and childcare. What you need to succeed (minimum qualifications) Candidates for this position may have a Bachelor’s degree in Digital/eCommerce, Marketing, or related field from four-year college or university; or equivalent work experience; or equivalent combination of education and experience. Two years of experience in digital merchandising, e-commerce, digital content strategy, or related field Working knowledge of content strategy and digital principles. Working knowledge of UX principles and conversion optimization. Project management experience with a proven ability to lead cross-functional teams and handle complex, multi-stakeholder initiatives. Experience with web analytics platforms (e.g., Google Analytics, Adobe Analytics) and using data to drive insights and performance optimization. Strong PC skills including MS Word, Excel, PowerPoint, and Outlook. Consistently prioritizes safety and security of self, others, and personal data. Embraces diverse people, thinking, and styles. Possesses a high school diploma, GED, or high school equivalency. Is at least 18 years of age and has authorization to work in the United States. What will give you a competitive edge (preferred qualifications) Experience with Adobe Products, including Adobe Analytics Experience with search engine optimization (SEO) tools Travel and/or tourism industry experience preferred Knowledge of Delta Vacations programs and brands