Brand Management Coordinator Position Available In Catawba, North Carolina

Brand Management Coordinator 3.4 3.4 out of 5 stars 104 Rock Barn NE Road, Conover, NC 28613 TCK (Twin City Knitting) is an American manufacturer born and raised in the foothills of North Carolina. Founded in 1961, TCK began knitting performance athletic socks and quickly established itself as the industry leader for on-field team socks. We have outfitted athletes’ feet for generations and have built an unrivaled brand loyalty with our customers. It’s more than making socks or a day-to-day job for our team at Twin City Knitting Co.

Summary:

We are looking for a creative and detail-oriented Brand Management Coordinator who is a skilled writer, tech-savvy, and understands digital marketing trends to drive audience engagement and business growth.

Duties and Responsibilities:

Develop, schedule, and publish content across Instagram, Facebook, and TikTok that aligns with brand identity and voice while monitoring social media trends, platform updates, and emerging content formats to keep our strategy fresh and relevant. Collaborate with internal teams to plan campaigns, product launches, and seasonal content and ensure visual and messaging consistency across all platforms. Assist in the execution of Meta (Facebook/Instagram) ad campaigns, including audience targeting and basic performance tracking, with guidance from management. Identify opportunities for growth, influence partnerships, and user-generated content. Perform other duties as assigned.

Qualifications:

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or abilities required. Reasonable accommodations may be made to enable individuals to perform the essential functions. Associate’s or Bachelor’s degree in Marketing, Communications, or a related field highly desired. Proven experience managing social media for a brand or business. Strong understanding of platform-specific content strategies and tools (Instagram, Facebook, TikTok). Familiarity with Meta Business Suite and advertising basics. Excellent writing, editing, and communication skills. Strong eye for design and visual storytelling. Ability to adapt quickly to platform changes and trends. Organized, self-motivated, and comfortable working both independently and collaboratively. Familiarity with SEO, paid advertising, and digital marketing trends is a plus.

Physical Demands:

While performing the duties of this job, the employee is regularly required to stand and sit approximately 75% of the time, walk, use hands, reach with hands and arms, and talk or hear. The employee is frequently required to balance, stoop, and bend. Specific vision abilities required by this job include close vision, distance vision, peripheral vision, depth perception, ability to adjust focus, and ability to see color.

Work Environment:

While performing the duties of this job, the employee is mainly located in an office environment but will regularly be exposed to work near and on the production floor. The employee may occasionally be required to work in our manufacturing environment. The noise level in the work environment may occasionally be loud. Twin City Knitting is committed to protecting information under the care of Twin City Knitting commensurate with leading industry standards and applicable regulations. As such, Twin City Knitting provides at least annual training regarding data privacy and security to employees who, as a result of their role specifications, may come in to contact with sensitive data. Twin City Knitting is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race , color, religion, sex, national origin, disability, sexual orientation, gender identification, or protected Veteran status. Twin City Knitting participates in E-verify and is committed to compliance with its obligations under all applicable state and federal laws prohibiting employment discrimination. In keeping with this commitment, it attempts to reasonably accommodate applicants and employees in accordance with the requirements of the disability discrimination laws. It also invites individuals with disabilities to participate in a good faith, interactive process to identify reasonable accommodations that can be made without imposing an undue hardship.

Job Type:

Full-time Benefits:

401(k) 401(k) matching Dental insurance Health insurance Life insurance Paid time off Vision insurance

Schedule:

Day shift

Work Location:

In person