Web Content Manager eCommerce Position Available In Benton, Arkansas

Web Content Manager – eCommerce Confidential Bentonville, AR 72712 •

Remote Job Title:

Web Content Manager – e

Commerce Location:

Bentonville, AR (Hybrid or Remote)

Employment Type:

Full-Time Reports To:

Director, Digital Merchandising About the Role We’re seeking a strategic and detail-oriented Web Content Manager to support digital merchandising and promotional initiatives for film, TV, and collectible entertainment products on a major retail platform. This role will lead content planning, coordinate cross-partner campaigns, and drive performance through data-backed insights. You’ll collaborate with merchandising, marketing, operations, and external studios to ensure timely, high-impact execution of digital promotions and marketplace listings. Key Responsibilities eCommerce Content Strategy & Execution Plan, optimize, and maintain promotional and product content across digital storefronts. Coordinate with external studios and creative partners to source assets, copy, and metadata. Advise on SEO strategies, keyword usage, product hierarchy, and content structure. Support landing page updates, seasonal campaigns, and new release visibility. Monitor site performance and suggest A/B tests to improve engagement and conversion. Cross-Studio Campaign Coordination Lead promotional alignment across multiple content partners to support themed or seasonal campaigns. Maintain content calendars and track deliverables from external contributors. Ensure asset consistency, promotional accuracy, and execution against deadlines. Analytics & Optimization Analyze content performance (traffic, dwell time, conversion, etc.) using tools such as Google Analytics. Benchmark against competitive platforms using Similarweb and related tools. Recommend adjustments based on performance insights and campaign outcomes. Third-Party Marketplace Monitoring Track competitor and third-party seller activity across major marketplaces (e.g., Amazon, Temu). Provide insights on pricing, content quality, and promotional strategies. Report on emerging trends in physical media and collectible merchandising. Email & Campaign Advisory Recommend content and structure for promotional emails, including subject lines, CTAs, and product highlights. Provide guidance on personalization, segmentation, and open/conversion rate improvements. Support campaign calendar alignment with merchandising priorities. Qualifications 3+ years of experience in eCommerce, web content management, or digital merchandising. Proficient in content optimization for digital retail, including SEO best practices. Strong Excel skills and familiarity with content analytics tools (e.g., Google Analytics, Similarweb). Experience with CMS and marketplace platforms (e.g., Walmart Seller Center, Amazon Seller Central). Excellent communication, project management, and cross-functional collaboration skills. Passion for entertainment or collectibles is a plus. Preferred Skills Familiarity with email marketing tools (e.g., Klaviyo, Mailchimp). Background in entertainment product merchandising (e.g., 4K, Blu-ray, box sets). Experience working with or advising large-scale retail platforms. Benefits Competitive salary + annual bonus opportunity Comprehensive medical, dental, and vision insurance 401(k) with company match Paid time off, holidays, and sick days Employee discounts on entertainment products Hybrid/remote flexibility and career development support

Job Type:

Full-time Benefits:

401(k) matching Dental insurance Employee assistance program Employee discount Health insurance Life insurance Paid time off Tuition reimbursement Vision insurance

Schedule:

Monday to

Friday Work Location:

Hybrid remote in Bentonville, AR 72712