Director of e-Commerce Position Available In Fulton, Georgia

Director of e-Commerce Aaron’s – 3.1

Atlanta, GA Job Details Full-time Estimated:

$132K – $155K a year 5 hours ago Qualifications Merchandising Master’s degree 8 years Analysis skills Bachelor’s degree UX Conversion optimization A/B testing Senior level

Master of Business Administration Full Job Description Job Title:

Director of E-Commerce Operations Location:

Atlanta, GA (this is a hybrid role with 1-2 days/week in our offices)

Reports To:

VP E-Commerce Employment Type:

Full-Time Position Summary:

We are looking for a strategic and results-oriented Director of E-Commerce Operations to support the execution and optimization of our digital storefront. This leader will serve as the bridge between technology, operations, site merchandising, marketing, and business performance—owning the day-to-day operations of our e-commerce platform with a relentless focus on improving conversion, engagement, and customer satisfaction.

Key Responsibilities:

E-Commerce Strategy & Operations Support development and execution of the e-commerce operations strategy to achieve revenue, profitability, operational efficiency, and customer satisfaction goals. Oversee end-to-end operations, including site functionality, order fulfillment, inventory management, and customer service. Drive omnichannel integration, ensuring seamless customer interactions across all digital touchpoints. Monitor site performance and operational KPIs, leveraging data insights to optimize processes and drive growth Digital Merchandising Management Lead online product assortment strategy, optimizing mix, pricing, and placement for profitability and customer appeal. Enhance site content, categorization, and search functionality to improve the customer journey. Own and improve product detail page (PDP) strategy, including rich content, reviews, visual assets, and financing callouts. Performance & CRO Use analytics and behavioral insights to identify opportunities to improve site conversion rates and enhance profitability. Track and report on KPIs such as conversion rate, bounce rate, engagement metrics, funnel progression, and digital application drop-offs. Partner product teams to prioritize and implement optimizations that reduce friction in the shopping and application funnel. Leadership and Collaboration Partner with technology, marketing, supply chain, and store operations teams to align on goals and ensure seamless execution of enterprise priorities. Stay ahead of e-commerce trends and technology to maintain a competitive edge, providing recommendations and analysis related to overall operational improvement. Ensure e-commerce platforms (e.g., CMS, PIM, search engine, personalization tools) are optimized for usability, speed, and scale.

Qualifications:

Bachelor’s degree; MBA a plus. 8-12+ years experience with at least 5 years in digital commerce-related roles Proven success managing site operations or digital merchandising in a large retail environment. Deep understanding of user experience principles, digital merchandising strategy, and conversion rate optimization (CRO). Deeply collaborative and empathetic leadership style; strong analytical mindset and ability to turn data into actionable insights.

Additional preferred skills:

Familiarity with flexible purchasing models like rent-to-own Experience with Commerce Cloud, Adobe, GA4, etc preferred. Experience managing onsite search, product recommendation tools, and A/B testing platforms. Background in high-SKU count environments with localized inventory and delivery variations.