Ecommerce & Marketing Manager Position Available In Fulton, Georgia

Ecommerce & Marketing Manager Mello Farms Haverhill, MA Job Details Full-time $60,000 – $80,000 a year 1 day ago Benefits Health insurance Dental insurance 401(k) Paid time off Employee assistance program Vision insurance Employee discount Qualifications CRM software Management Web development Software deployment Mid-level E-commerce 3 years Project management experience (3-5 years) Project management Digital marketing Back-end development POS Marketing experience (3-5 years) B2B Marketing automation Mailchimp HubSpot Affiliate marketing Marketing Full Job Description About Us We’re a fast-growing cannabis company on a mission to redefine the way people experience cannabis. Rooted in quality, transparency, and innovation, we’re building a brand that connects with both seasoned consumers and curious newcomers. As we expand our digital presence, we’re looking for a strategic and hands-on Ecommerce Manager to lead growth across DTC, wholesale, retail, and delivery channels. The Role As our Ecommerce Manager, you’ll be responsible for building and optimizing the entire digital customer journey—from discovery to delivery. You’ll drive online sales through our own storefront, support and promote our wholesale and retail partners, and ensure consumers can easily access our products via delivery platforms and services. This is a unique opportunity to shape how consumers and partners interact with our brand online and get our products into the hands of more people, faster. Key Responsibilities Manage and optimize the company’s ecommerce website(s) and digital sales channels Drive direct-to-consumer sales and deliveries via our owned ecommerce platform and through third-party delivery partners Develop and manage tools and campaigns that direct consumers to local dispensaries, retail partners’ ecommerce stores, and delivery options Collaborate with sales to support wholesale goals and generate digital demand from retail buyers Implement and manage “Where to Buy,” store locator, and delivery integration tools Coordinate with fulfillment and delivery partners to ensure smooth logistics and customer satisfaction Execute digital campaigns aligned with product drops, regional availability, and promotional windows Analyze performance across all ecommerce and delivery channels (traffic, conversion, AOV, ROAS, etc.) Ensure digital content and transactions meet all applicable cannabis regulations and compliance standards Qualifications 3+ years of ecommerce or digital marketing experience, ideally in cannabis, CPG, or wellness Proven ability to manage both DTC and B2B ecommerce strategies Experience working with POS and delivery platforms (e.g., Eaze, Grassdoor, Dutchie, etc.) Experience with website development, deployment and management Experience with ecommerce back-end platform operations, tracking and reporting Strong grasp of digital marketing, SEO, CRO, and analytics (GA4) Excellent project management and cross-functional collaboration skills A consumer-first mindset and a passion for building seamless online-to-offline experiences Additional Desired Experience Experience launching and managing ecommerce delivery channels Familiarity with retail partner marketing strategies and co-branded campaigns Knowledge of cannabis industry, compliance and regulations Hands-on experience with CRM tools like Klaviyo, Mailchimp, or HubSpot Perks & Benefits Competitive salary + performance bonuses Health, Dental, Vision, 401(k), and other benefits Employee discounts Opportunity to grow with a high-potential brand in a booming industry

Job Type:

Full-time Pay:

$60,000.00 – $80,000.00 per year

Benefits:

401(k) Dental insurance Employee assistance program Employee discount Health insurance Paid time off Vision insurance

Schedule:

8 hour shift Monday to Friday Weekends as needed

Work Location:

In person