Director of E-Commerce Position Available In Wake, North Carolina

Director of E-Commerce Murphy’s Naturals Raleigh, NC Job Details Full-time Estimated:

$46.1K – $60.1K a year 15 hours ago Qualifications E-commerce Analysis skills Organizational skills Senior level Communication skills Full Job Description Description The Director of E-Commerce will lead the strategy, growth, and day-to-day execution of all digital commerce initiatives (domestic and internationally) for Murphy’s Naturals. This individual will be responsible for driving direct-to-consumer (DTC) sales, optimizing performance across third-party marketplaces (Amazon, Walmart+, Target+, etc.), and enhancing our digital presence to fuel growth and elevate the brand. You’ll work cross-functionally with Marketing, Sales, Operations, and Customer Service to ensure seamless execution and exceptional customer satisfaction. Key Responsibilities E-Commerce Own the e-commerce P&L and develop annual plans to achieve sales, margin, and growth targets. Lead the strategic direction and optimization of our Shopify DTC site and Amazon storefront. Identify and evaluate new digital sales channels and partnership opportunities. Amazon & Other Marketplaces Manage our Amazon business top to bottom, including domestic and international channels. Monitor performance metrics, customer reviews, and pricing integrity. Develop and execute a roadmap for Amazon International expansion (Canada, UK, + EU), including compliance, localization, logistics, and customer service considerations. Partner with Operations to ensure inventory planning and fulfillment readiness for international demand. Collaborate with Marketing to develop and optimize localized content, promotions, and advertising strategies for global marketplaces. Develop growth strategies for other potential marketplaces including Walmart+, Target+, and international equivalents. Data & Analytics Use data to drive decision-making around customer acquisition, retention, and value. Build dashboards and reporting cadences to track KPIs and optimize performance. Monitor trends in e-commerce, CPG, and DTC to stay ahead of the curve. Skills, Knowledge and Expertise Qualifications 7+ years of experience in e-commerce, preferably in a CPG brand Proven track record growing DTC and Amazon sales Strong analytical mindset with ability to translate data into actionable insights Creative thinker and strong communicator who can balance brand and performance Passion for natural products, the outdoors, and purpose-driven business is a plus The ideal candidate should have: Strong organization and documentation skills The kind of confidence that says they are open to taking risks, trying new things, and open to new ideas A team player mindset who is willing to jump in wherever and whenever (position may require occasional, brief work on weekends) The ability to work independently and take initiative in a fast-paced “start-up” environment The ability to take an idea to an executable, creative deliverable A knack for organization, time management, and prioritizing tasks Excellent interpersonal communication skills and people development mindset A positive, “get it done” attitude. About Murphy’s Naturals Murphy’s Naturals, headquartered in the vibrant city of Raleigh, NC, is not just a company; we’re a community of passionate outdoor enthusiasts on a mission to make a positive impact. Fueled by our mission to celebrate nature and inspire good through quality natural products, we’re more than just a brand – we’re a force for change. At Murphy’s Naturals, we craft innovative outdoor products using responsibly sourced, plant-based ingredients. We believe that every choice we make, from the materials we use to our daily operations, shapes the world we live in. As a Certified B Corporation and proud members of 1% For The Planet, we embrace the responsibility that comes with our success. What sets us apart is our unwavering commitment to doing good. From tirelessly researching sustainable supply chain opportunities to pitching in on a bustling packing day, we go above and beyond. We refuse to settle for ‘good enough’ because we believe in the boundless potential for good in everything we do – for people, the planet, and our products.