Digital Strategist Position Available In Lee, Florida
Tallo's Job Summary: Elite DNA Behavioral Health in Fort Myers, FL is hiring a Digital Strategist for a full-time position with an estimated salary range of $53.9K - $65.1K a year. The role requires 3-5 years of search marketing and SEO experience, as well as proficiency in project management tools, social media advertising, blogging, and website management. The Digital Strategist will lead digital advertising campaigns, manage SEO initiatives, and collaborate with internal teams and agency partners to drive patient acquisition and optimize campaign performance. This position also involves developing integrated content and digital marketing strategies, monitoring industry trends, and providing leadership and mentoring to team members. Candidates must have a Bachelor's degree in marketing or a related field and be able to work in-office at the headquarters in Fort Myers, FL.
Job Description
Digital Strategist Elite DNA Behavioral Health – 2.9
Fort Myers, FL Job Details Full-time Estimated:
$53.9K – $65.1K a year 19 hours ago Benefits Health savings account Health insurance Dental insurance 401(k) Paid time off Vision insurance 401(k) matching Life insurance Retirement plan Qualifications Search marketing experience (3-5 years) Project management tools Social media advertising Blogging Website management Display advertising SEO experience (3-5 years) Vendor management Marketing Keyword research Mid-level Meta Ads Canva Project management Bachelor’s degree Digital marketing SEO Copywriting experience (1-2 years) Marketing experience (3-5 years) Working in search marketing Google Search Console SEO tools Google Ads SEM ad copywriting Instagram monday.com Communication skills Marketing Web writing Copywriting Performance marketing Video advertising Full Job Description Job Summary Elite DNA Behavioral Health is seeking an experienced and proactive Digital Strategist to lead our digital advertising and SEO initiatives from strategy through execution. This in-office role is responsible for driving patient acquisition by overseeing digital advertising campaigns (including Google Ads, Meta Ads, and display) and managing SEO strategy and implementation—both on-site and off-site—in partnership with agency resources and internal teams. Key Responsibilities Lead strategy, execution, and optimization of digital advertising campaigns, including Google Ads, Meta (Facebook/Instagram), YouTube, and programmatic/display platforms. Act as the primary point of contact with agency partners for SEO and paid media, providing strategic direction and ensuring campaign performance aligns with organizational goals. Execute and manage on-site and off-site SEO initiatives, including keyword research, content optimization, backlink strategies, technical SEO fixes, and performance tracking. Implement and maintain best practices for SEO across Elite DNA’s websites; ensure content is optimized for search engines and user experience. Monitor and analyze digital campaign performance, generating actionable insights and reports to continuously improve ROI. Manage, update, and optimize elitedna.com and elitednacareers.com, including provider bios, photos, content enhancements, and user experience improvements. Develop and manage integrated content and digital marketing strategies across email, social, and web that support lead generation and brand awareness. Track and reconcile digital ad spends, agency retainers, and campaign budgets. Support emerging and evolving offices with targeted digital strategies and performance recovery plans. Collaborate with cross-functional teams and regional operations to ensure alignment between marketing strategies and clinic goals. Conduct market research and monitor industry trends, emerging platforms, and competitive landscape to guide strategy. Provide leadership and mentoring to internal team members as needed; contribute to a collaborative and high-performance marketing culture. Qualifications Minimum 3 years’ experience in digital advertising and SEO strategy and execution, preferably in healthcare or high-growth environments. Proven ability to manage paid media campaigns across Google, Meta, YouTube, and display platforms. Strong technical and implementation experience with SEO tools (e.g., SEMrush, Ahrefs, Google Search Console, Screaming Frog). Hands-on experience in website management, content optimization, and UX consulting. Highly analytical; able to assess performance data and pivot strategies to meet objectives. Proficiency in Canva or similar design tools, CRM platforms, and project management systems. Exceptional written and verbal communication skills. Strong time and project management abilities; able to manage competing deadlines and shifting priorities. Google Ads and SEO certifications are a plus. Must be able to work in-office at our headquarters. Education Bachelor’s degree in marketing, communications, business, or a related field required.
Job Type:
Full-time Benefits:
401(k) 401(k) matching Dental insurance Health insurance Health savings account Life insurance Paid time off Retirement plan Vision insurance
Schedule:
8 hour shift No weekends Application Question(s): Do you live in the Southwest Florida area? Ability to
Commute:
Fort Myers, FL 33916 (Required)
Work Location:
In person
