CRM Analyst II Position Available In Pinellas, Florida

CRM Analyst

II PODS – 3.0

Clearwater, FL Job Details Full-time Estimated:

$44.1K – $52.5K a year 19 hours ago Qualifications Salesforce Marketing Cloud Mid-level Bachelor’s degree Organizational skills Bachelor of Engineering Multi-line phone systems Communication skills Full Job Description

ESSENTIAL DUTIES AND RESPONSIBILITIES

Build, test, and deploy targeted email marketing campaigns using Salesforce Marketing Cloud, ensuring accuracy, brand consistency, and best practices. Maintain and optimize automation workflows within SFMC (including Journey Builder, Automation Studio, and Email Studio) to support recurring and trigger-based campaigns. Collaborate with internal stakeholders to gather requirements, translate them into technical specifications, and implement campaigns accordingly. Ensure email deliverability by following best practices in

CAN-SPAM

compliance, IP warming, and sender reputation management. Conduct A/B testing and performance analysis to refine messaging, subject lines, and sending strategies. Monitor campaign performance metrics (open rate, click-through rate, conversions, etc.) and provide actionable insights for continuous improvement. Assist with troubleshooting issues related to data flows, email rendering, and platform errors. Maintain thorough documentation of campaign setup, processes, and system configurations. Stay current with SFMC platform updates, new features, and email marketing trends to continuously enhance platform usage.

MANAGEMENT & SUPERVISORY RESPONSIBILTIES

Job is NOT directly responsible for managing other employees (e.g., hiring/termination and/or pay decisions, performance management), however, will be responsible for directing technical resources.

JOB QUALIFICATIONS

Essential Skills, Abilities and Example Behavior(s)

COLLABORATE

Able to act as part of a larger team outside of the immediate department or group; Able to understand the importance of working with peers in other areas or management to reach “best practice” solutions for the organization; Able to inform and seek information to anticipate and consider the impact of decisions or actions on the overall organization

DEMONSTRATE SOUND JUDGMENT

Able to make appropriate decisions and has the vision to understand their impact; Able to use factual information to develop logical assumptions; Able to examine alternatives and consider resources, constraints and risks before committing to action

ACT WITH INTEGRITY

Able to demonstrate uncompromising adherence to ethical principles; Able to demonstrate honesty in all actions; Able to admit and correct mistakes promptly; Able to assume full responsibility and accountability for own actions

DELIVER QUALITY RESULTS

Able to deliver top quality service to all customers (internal and external); Able to ensure all details are covered and adhere to company policies; Able to strive to do things right the first time; Able to meet agreed-upon commitments or advises customer when deadlines are jeopardized; Able to define high standards for quality and evaluate products, services, and own performance against those standards

THINK STRATEGICALLY

Able to see the “big picture” and be future-thinking; Able to anticipate future trends and consequences accurately; Able to take a broad perspective; Able to create a vision of organizational objectives; Able to make decisions based on long-term company goals

DEVELOP SELF

Able to accurately assess own strengths and development needs; Able to strive to improve those areas identified as needing development; Able to seek opportunity for development through the job, special assignments, training, or external activities

SOLVE PROBLEMS

Able to apply both rational and creative processes and approaches to identify root causes of problems and solutions

TAKE INITIATIVE

Able to exhibit tendencies to be self-starting and not wait for signals; Able to be proactive and demonstrate readiness and ability to initiate action; Able to take action beyond what is required and volunteers to take on new assignments; Able to complete assignments independently without constant supervision

LISTEN:

Able to actively listen and convey understanding of the comments and questions of others; Able to understand the situations, viewpoints and feelings of others before expressing own view

SPEAK COMPETENTLY

Able to speak clearly and concisely; Able to use appropriate vocabulary for the audience; Able to get point across unambiguously and check for understanding

BE INNOVATIVE / CREATIVE

Able to examine the status quo and consistently look for better ways of doing things; Able to recommend changes based on analyzed needs; Able to develop proper solutions and identify opportunities

DELIVER EXCEPTIONAL CUSTOMER SERVICE

Able to demonstrate sensitivity to customer needs (both internal and external) and proactively address customer needs; Able to make customer satisfaction a high priority

BE ANALYTICAL

Able to effectively gather all relevant information; Able to identify key issues; Able to qualitatively and / or quantitatively process data; Able to identify relationships, draw logical conclusions and interpret results for use in decision-making

BE PROFESSIONAL

Able to project a positive, professional image with both internal and external business contacts; Able to create a positive first impression; Able to gain respect and trust of others through personal image and demeanor

ADVANCED COMPUTER USER

Able to use required software applications to produce correspondence, reports, presentations, electronic communication, and complex spreadsheets including formulas and macros and/or databases. Able to operate general office equipment including company telephone system

JOB QUALIFICATIONS

Education & Experience Requirements Bachelor’s degree required, preferably in analytics, marketing, or related field 1 – 2 yrs experience with Enterprise level experience with Salesforce Marketing Cloud preferred Ability to think critically, identify solutions and deliver recommendations based on data and analysis. Proven ability to organize multitude of tasks, projects and information simultaneously Must have excellent communication and organizational skills and work well under pressure in a fast-paced environment with minimum supervision Must be able to work independently and also be team-oriented, reliable and dependable Strong initiative, creative thinking, attention to detail and work ethic