Find & Apply For Marketing Analyst Jobs In Charleston, South Carolina

Salary Information & Job Trends In this Region

Marketing Analysts in Charleston, South Carolina play a crucial role in analyzing market trends and consumer behavior to help companies develop effective marketing strategies. - Entry-level Marketing Analyst salaries range from $40,000 to $50,000 per year - Mid-career Marketing Specialist salaries range from $50,000 to $70,000 per year - Senior Marketing Manager salaries range from $70,000 to $90,000 per year The history of Marketing Analysts in Charleston dates back to the rise of digital marketing in the late 20th century, where data-driven decision-making became essential for companies to stay competitive in the market. The evolution of Marketing Analysts in Charleston has seen a shift towards more advanced data analytics tools and techniques, allowing analysts to provide more in-depth insights into consumer behavior and market trends. Current trends in Marketing Analyst roles in Charleston include a focus on social media marketing, influencer partnerships, and personalized marketing campaigns tailored to specific target audiences. Additionally, there is an increasing emphasis on using AI and machine learning algorithms to optimize marketing strategies for better ROI.