Marketing Associate Position Available In Southeastern Connecticut Planning Region, Connecticut

Description Role PurposeThe Marketing Associate supports the marketing department’s initiatives by executing specific tactics in conjunction with growth, content, and brand marketing team members. This role is key in helping the team achieve strategic marketing goals and drive business growth: research, setup, analysis, and day-to-day updates.

Core AccountabilitiesCampaign Execution

• Content Management
• Setup owned media campaigns being launched by growth, brand, and media teams across website, email, and social media platforms
• Data-Analysis and Reporting
• Conduct market and user research, review campaign analytics and performance metrics, and help develop department-wide presentations about KPIs
• Budgeting Oversight
• Use data benchmarks to monitor and identify budget optimization opportunities in paid ad spend across google search and social media campaigns to increase profitability
• Campaign Optimizations
• Use marketplace data and user research to propose opportunities to improve business impact: channel traffic, lead generation, and customer acquisition.

Organizational Contributions

• Collaboration and Communication
• Work closely with the marketing team to work towards quarterly and annual goals, developing and maintaining internal relationships with cross functional leadership across multiple dealership brands.
• Vendor Support
• Partner with creative agency, paid media teams, and corporate brand leadership to support the launch and scaling of programs that ultimately contribute to customer acquisition.

Skills Marketing communications, Marketing strategy, Marketing campaign, Digital marketing, Social media, Microsoft office, Administrative support, Marketing management, Detail, Content strategy Top Skills Details Marketing communications,Marketing strategy,Marketing campaign,Digital marketing,Social media,Microsoft office,Administrative support Additional Skills & Qualifications Competencies and Qualifications2-3 years of experience in marketing or related fieldBasic knowledge of marketing conceptsFamiliarity with multiple marketing channels and hands-on experience with 1-2Ability to handle multiple projects at once and consistently executeBasic analytical and problem solving ability (Excel pivot/vlookups); visualization (Looker) a plusEffective written and verbal communicationAbility to learn quickly and adaptExperience with automotive marketing or operationsFamiliarity with Looker and Google analyticsExamples demand and lead generation for high-growth company Experience Level Intermediate Level Pay and Benefits The pay range for this position is $62400.00

• $72800.

00/yr. Comprehensive benefits package that includes health, dental, and vision insurance, a wellness program, a 401(k) retirement plan, life and disability insurance, and access to telehealth services. Employees also have options for legal and identity protection plans, as well as additional coverage through Allstate. The company emphasizes support for employee wellbeing and professional development. Workplace Type This is a fully onsite position in New London,CT. Application Deadline This position is anticipated to close on Jul 4, 2025.

About Aston Carter:

Aston Carter provides world-class corporate talent solutions to thousands of clients across the globe. Specialized in accounting, finance, human resources, talent acquisition, procurement, supply chain and select administrative professions, we extend the capabilities of industry-leading companies. We draw on our deep recruiting expertise and expansive network to meet the evolving needs of our clients and talent community with agility and excellence. With offices across the U.S., Canada, Asia Pacific and Europe, Aston Carter serves many of the Fortune 500. We are proud to be a ClearlyRated Best of Staffing® double diamond winner for both client and talent service. The company is an equal opportunity employer and will consider all applications without regard to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law. If you would like to request a reasonable accommodation, such as the modification or adjustment of the job application process or interviewing process due to a disability, please email astoncarteraccommodation@astoncarter.com for other accommodation options.