Marketing and Comm Spec II Position Available In Alachua, Florida

Tallo's Job Summary: Responsible for developing and executing strategic marketing plans to enhance program utilization and awareness. Create and edit written and visual content for various platforms. Coordinate with stakeholders to ensure brand consistency. Manage projects, analyze data, and compile reports. Requires a Bachelor's degree and 4 years of experience. Salary is $67,200 annually. Hiring entity: University of Florida.

Company:
University of Florida
Salary:
$67200
JobFull-timeOnsite

Job Description

Marketing and Comm Spec II University of Florida – 4.2 Gainesville, FL Job Details Full-time $67,200 a year 2 days ago Qualifications Public Relations Adobe Photoshop Prepress Management WordPress Social media management Adobe Illustrator Mid-level Adobe Creative Suite Project management Bachelor’s degree Organizational skills Public relations Adobe InDesign 4 years Associate’s degree Communication skills Marketing Editing Layout design Full Job Description Responsible for the coordination of a comprehensive strategic marketing plan to inform, increase awareness, participation, and the utilization of the programs, services Develop and execute strategic storytelling across channels including websites, social media and digital assets, utilizing a variety of mediums including videography, photography, print design, electronic newsletters, and other formats in support of university, the Division of Student Life, and the department; ensure all are in-line with appropriate targets, timelines, policies and techniques Create and edit written communications, collaborating with Division of Student Life Marketing & Strategic Communications as required Plans and creates original graphic designs: pictures, drawing, graphic materials using computer and other media for use in marketing campaigns and facility needs. Ensure all materials, art, or work produced follow proper brand standards and brand consistency Maintain departmental website updating content and design as needed Coordinate efforts to support event coverage with Division of Student Life Marketing & Strategic Communications including videography, photography, social media, etc.; attending events as needed Assist with creating communications for high level stakeholders Interpret and ensure compliance with departmental and University policies, guidelines, and other relevant regulations Recommend, maintain, disseminate, and enforce policies, procedures, and guidelines for areas of responsibility Gather information, analyze data, and compile reports to maximize effectiveness, efficiencies, strategies, and inform management decisions and/or department goals; Manage and utilize online content and marketing analytics Responsible for project management and determination of workflow for completion of marketing or communication needs Determine workflow for project requests, set appropriate timelines, ensuring communication about project progress; follow-up/follow-through on completion of projects Confer with clients to discuss and determine layout design and goals for communication pieces; Identify and communicate on complex project issues. Manage marketing related archive files for the department including but not limited to media clippings, image files, design files, and back-up of all digital files. Collaborates with Division of Student Life Marketing & Strategic Communications in the implementation of policies and procedures relating to the marketing and communications processes and procedures Manage print projects and assist with communicating to external vendors Prepare artwork files for print and meeting vendor specifications Responsible for purchasing various marketing materials (e.g. print materials, signage, environmental design materials) with third party vendors Perform other related functions including developing reports and handling special projects Serve on Division of Student Life or University of Florida committees as needed

Expected Salary:

$67,200

Annually Required Qualifications:

Bachelor’s degree and four years of relevant experience; or an Associate’s degree and six years of relevant experience; or an equivalent combination of education and experience.

Preferred:
EDUCATION & EXPERIENCE

Bachelor’s in public relations/communications, marketing, graphic design, advertising or business marketing Demonstrated experience in creating, managing and measuring marketing strategies, content creation and digital engagement. Project management experience; ability to manage multiple projects and perform efficiently in a fast-paced environment with a fluctuating and competing priorities Demonstrated knowledge of and experience in managing printing processes and pre-press production requirements Demonstrated experience in brand management SKILLS Demonstrated proficiency with computers and Adobe Creative Suite (Photoshop, InDesign, Illustrator) Demonstrated experience with website creation and editing (WordPress) Demonstrated proficiency in social media platforms Communication skills (verbal and written); demonstrated proficiency and excellence in writing and editing Highly proficient in print-related applications and techniques Demonstrated planning and organization skills Demonstrated interpersonal skills

ABILITIES

Proven ability to effectively lead and direct collaborative, customer-based services in a complex environment with multiple stakeholders Accuracy, attention to detail and a customer service-oriented attitude Demonstrated ability to function effectively in a fast-paced environment with frequent interruptions Demonstrated ability to handle multiple projects or tasks simultaneously Ability to work as part of a team in a multi-faceted environment Special Instructions to

Applicants:

In order to be considered, you must upload your cover letter and resume. Application must be submitted by 11:55 p.m. (ET) of the posting end date.

Health Assessment Required:

No

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