Digital Marketing Associate Position Available In New York, New York

Digital Marketing Associate Crunch Fitness Corporate – 3.1 New York, NY Job Details Full-time $60,000 – $64,000 a year 7 hours ago Benefits AD&D insurance Disability insurance Health insurance Dental insurance Flexible spending account Paid time off Work from home Employee assistance program Vision insurance 401(k) matching Gym membership Flexible schedule Qualifications Web design WordPress Bachelor of Science Mobile applications Content management systems Mid-level Bachelor’s degree Digital marketing

SEO UX UI 1

year HubSpot Marketing operations Event marketing AI Communication skills Marketing Full Job Description

CRUNCH FITNESS

– Digital Marketing Associate

WORK LOCATION

New York, New York

REPORTS TO

Director of Digital and Marketing Technology STATUS :

Non-Exempt

SCHEDULE

Hybrid

WHO WE ARE

Crunch Fitness is a rapidly expanding fitness brand with over 500 franchised and corporate-owned gyms across the United States and internationally. Rated as the #1 Fitness Franchise by Entrepreneur in 2024 and 2025, our unfiltered philosophy of “No Judgments” drives us to create a gym and community for all. We believe in making serious fitness fun by fusing exercise with entertainment and innovation. Experience the unique opportunity to be part of our high-growth team, where professional development and advancement are plentiful. Together, we are redefining the fitness industry.

YOUR IMPACT

As a Digital Marketing Associate, you will play a critical role in advancing our digital strategy by supporting the Director of Digital & Marketing Technology across a range of high-impact initiatives. You’ll be hands-on in executing campaigns through HubSpot, optimizing content across our website and mobile app, implementing SEO best practices, and providing cross-functional support to internal stakeholders. Your contributions will directly enhance user experience, drive engagement, and improve marketing performance. The ideal candidate is detail-oriented, self-motivated, and fluent in marketing automation platforms—especially HubSpot—with a passion for using technology to deliver measurable results. Content Development & Management Develop and manage digital marketing content across email, web, and mobile app, including both visual and copy assets Maintain and update CMS content such as gym information, promotional codes, blogs, and landing pages Own and manage the digital content calendar, ensuring timely updates and alignment with broader marketing campaigns Assist in developing standard operating procedures (SOPs) for digital content workflows HubSpot Execution & Marketing Automation Execute a wide range of HubSpot projects, including: CTAs, lists, forms, emails, landing pages, workflows, and reports Support marketing operations with data integrity and process improvement tasks SEO & Web Optimization Coordinate and implement SEO-informed content strategies to increase organic traffic and improve performance on crunch.com Audit and update content to align with SEO best practices and optimize for search visibility App & Customer Experience Manage and deploy content updates across the Crunch App Respond to app store reviews and assist with customer service tickets related to web and app platforms Analytics & Performance Reporting Monitor and audit content and campaign performance Provide reports and insights to support ongoing optimization of engagement, reach, and conversions Collaboration & Training Support Collaborate with internal teams to plan and support educational webinars for staff on digital marketing tools and practices Contribute to cross-functional digital initiatives by participating in audits, testing, and internal tool enhancements

Note:

Management may modify, add to, or remove responsibilities at any time based on evolving business needs.

WHAT YOU’LL NEED

To be successful in this role, you should bring a mix of creative, technical, and organizational strengths. We’re looking for someone who is detail-oriented, digitally fluent, and excited to contribute to a dynamic, fast-paced marketing environment.

Required Qualifications & Skills:

Bachelor’s degree (BA or BS) in Marketing, Communications, Digital Media, or related field 1-3 years of experience in digital marketing, marketing operations, or content services Proficient with HubSpot, including strong design skills for creating visually engaging emails and landing pages using drag-and-drop tools Solid understanding of web design principles and user experience (UX/UI), with hands-on experience developing design concepts across digital platforms Working knowledge of CMS platforms such as WordPress and mobile app content management systems Familiarity with SEO best practices and tools to optimize content and drive organic performance Familiarity with text-to-image AI tools for generating visual content to support digital marketing and creative initiatives Experience managing content calendars and contributing to or maintaining marketing SOPs Excellent communication skills — written, visual, and verbal Strong organizational, troubleshooting, and problem-solving abilities Ability to thrive in a fast-paced environment and manage multiple projects and deadlines simultaneously Confident presentation and interpersonal skills, with the ability to collaborate across teams

BENEFITS

Generous, flexible paid time off 401(k) plan with discretionary matching opportunities. Comprehensive medical, dental, and vision benefits – because your health matters Health savings and flexible spending accounts Basic life and AD&D insurance, plus short-term and long-term disability coverage Employee Assistance Plan, which offers confidential counseling and support services whenever you need it. Education assistance program Free Crunch Gym Membership across all our clubs, nationwide Milestone Anniversary Recognition program Crunch offers competitive salaries and benefits, including medical/dental/vision plans, life and accident insurance, educational expense reimbursement, employee assistance program, flexible work hours (availability varies by office and job function), free gym membership for active employees, and more. Crunch believes that all persons are entitled to equal employment opportunity and does not discriminate against nor favor any applicant because of race, color, religion, sex, age, veteran status, disability, national origin or ancestry, sexual orientation, gender identity, gender expression, transgender status or any other basis protected by federal, state or local law or ordinance or regulation. Equal employment opportunity will be extended in all aspects of the employer-employee relationship, including, and not limited to, recruitment, hiring, training, promotion, transfer, demotion, compensation, benefits, layoff, and termination. In addition, Crunch will make reasonable accommodations to known physical or mental limitations of an otherwise qualified applicant with a disability, unless the accommodation would impose an undue hardship on the operation of our business. Flexible work from home options available.