Marketing & Social Media Associate Position Available In Horry, South Carolina

Marketing & Social Media Associate 4.4 4.4 out of 5 stars 1250 Highway 17 N, Surfside Beach, SC 29575 The Marketing & Social Media Associate will support the Communications & Marketing Department by creating compelling content, managing social media platforms, and assisting with initiatives that promote the Grand Palms Resort brand. This role is ideal for a student or recent graduate passionate about marketing, hospitality, and digital media. A key focus will be driving traffic and bookings to the resort, increasing online engagement, and building community partnerships. Content Creation Develop and design original multimedia content (photo, video, graphics) for use across social media, email campaigns, and the resort’s website. Write engaging captions, blog posts, and marketing copy aligned with brand voice. Assist in planning and executing content calendars in coordination with resort promotions and events. Capture on-site content including resort activities, amenities, and guest experiences. Social Media Management Schedule, post, and monitor content across platforms including Instagram, Facebook, TikTok, and YouTube. Respond to messages, comments, and mentions in a timely and professional manner. Track engagement metrics and compile performance reports. Research trends and suggest creative strategies to enhance reach and interaction. Brand Promotion & Partnerships Identify and reach out to local businesses and influencers to explore partnership opportunities. Support co-branded campaigns that promote the resort and local attractions. Assist in organizing promotional events and community outreach initiatives. Marketing Coordination Maintain digital asset libraries and ensure brand consistency in all materials. Support execution of email marketing campaigns and newsletters. Assist with administrative tasks such as compiling performance data and managing marketing materials. Collaborate with the Sales and Guest Services teams to align marketing strategies with business goals. Currently pursuing or recently completed a degree in Marketing, Communications, Hospitality, or a related field. Proficient in content creation tools (e.g., Canva, Adobe Creative Suite, CapCut, or similar). Strong understanding of major social media platforms and their best practices. Excellent written and verbal communication skills. Creative mindset with a passion for branding and storytelling. Self-motivated, organized, and able to meet deadlines.