Director of Digital Marketing and Demand Generation Position Available In Broward, Florida
Tallo's Job Summary: Seeking a Director of Digital Marketing and Demand Generation in Sunrise, FL. Lead marketing efforts in SaaS sector, develop strategies, and drive customer acquisition. B2B and SaaS experience preferred. Responsibilities include executing demand generation strategies, managing digital campaigns, analyzing performance, and collaborating with sales teams. Qualifications include experience in digital marketing, campaign management, and proficiency in social media and email marketing.
Job Description
(
Tip:
In order to accurately review your application, please respond to the skill/question section when applying.) This position is onsite in Sunrise, FL. Position Overview We are seeking an experienced Director of Digital Marketing and Demand Generation to lead our marketing efforts and drive customer acquisition in the SaaS sector. This role focuses on developing and implementing innovative marketing strategies that enhance brand awareness and generate leads through various digital channels. Candidates with B2B and SaaS experience preferred! Key Responsibilities Develop and execute comprehensive demand generation strategies to drive customer acquisition and revenue growth. Manage and optimize digital marketing campaigns across multiple channels, including social media, email, and webinars. Analyze and report on campaign performance, leveraging data to inform future marketing strategies and tactics. Collaborate with sales and product teams to align marketing efforts with business goals and customer needs. Utilize marketing automation tools, including HubSpot, to streamline processes and improve efficiency. Create engaging and targeted content for various campaigns to attract and engage B2B audiences. Monitor industry trends and competitor strategies to identify opportunities for differentiation and innovation. Qualifications Proven experience in demand generation and digital marketing, preferably in a SaaS environment. Strong understanding of customer acquisition strategies and B2B marketing principles. Expertise in campaign management and creation, with a track record of successful marketing initiatives. Proficient in social media marketing, email marketing, and webinar marketing strategies. Experience with analysis and reporting, utilizing tools like Google Analytics to measure campaign effectiveness. Familiarity with marketing automation platforms, particularly HubSpot. Excellent communication and leadership skills, with the ability to work collaboratively across teams.
Nice to have:
Experience with Salesforce for integrated marketing and sales efforts. In this position, you may have access to client or customer systems, confidential and/or proprietary information or data. This position is onsite and requires you to work closely with other individuals in a collaborative team environment. Benefits 100% Healthcare Coverage Looking forward to receiving your resume through our website and going over the position with you. Clicking apply is the best way to apply, but you may also: Email your resume in Word to: christa.grant@jobalert.creativecircle.com •Please do NOT change the email subject line in any way. You must keep the
JobID:
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CG15-1850701
— in the email subject line for your application to be considered.•Christa Grant – Senior Recruiter For Creative Circle to represent you for this opportunity, you must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa such as a H-1B, TN, or O visa. We do not support or provide training for
STEM/OPT
programs. Additionally, you must be physically located in and perform the work for our client in the United States. This job was first posted by Creative Circle on 04/28/2025 and applications will be accepted on an ongoing basis until the position is filled or closed. Creative Circle is an Equal Opportunity Employer All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity or expression, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, or any other characteristic protected by law. Creative Circle will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable state and local law, including but not limited to the Los Angeles County Fair Chance Ordinance, the San Francisco Fair Chance Ordinance, and the California Fair Chance Act. If you need a reasonable accommodation in the application process, please contact your Recruiter (the person you’ll be interviewing with) or a member of our Human Resources team to make arrangements. United Healthcare creates and publishes the Transparency in Coverage Machine-Readable Files on behalf of Creative Circle. Copyright 1999 – 2025. CreativeCircle, Inc. All rights reserved. PDN-9ecdc80d-37bd-4a92-943a-8b3298db459c