Marketing Manager-Textiles Position Available In Broward, Florida

Marketing Manager-Textiles 3.3 3.3 out of 5 stars Fort Lauderdale, FL 33324 • Hybrid work General Purpose This Marketing Manager-Textiles is an individual contributor and will lead development and execution of consumer marketing campaigns for a selection of licensed and owned IP, with the ultimate goal of driving product sales and delivering impactful and lasting brand experiences. Duties and Responsibilities Collaborate on strategic development and tactical execution of all marketing plans for brands under his/her responsibility (in line with established brand positioning). Assess the effectiveness of marketing campaigns under his/her responsibility: organize postmortem and present key takeaways. Create presentations that summarize key information on brand and marketing activities in creative and visual ways. Develop creative briefs for creative services teams and media agencies to work on digital, print, TVC, web and other campaigns. Work with external agency partners with regards to digital, social and influencer marketing. Work with licensors to provide regular updates on marketing plans and identify potential partnerships. Ensure budget adherence and invoice processing for each assigned brand. Provide event management support when needed, primarily gathering pertinent information and development of brand signage & collateral. Collaborate with Brand team partners to keep up to date on product launches, retail exclusives, etc. and adjust marketing plans accordingly. Consistently review and report trends, sales data and consumer behaviors. Organize and maintain marketing assets and information among a defined set of brands. Manage the relationships with international marketing teams to develop local campaign assets and ensure territory initiatives are on brand.

Manages People:

No Required Qualifications Education/ Years of Experience Bachelor’s degree industry relevant field required 3-5 years of experience in marketing 3-5 years of experience in a consumer products industry Experienced in Project Management Knowledge, Skills, Abilities, and Other Characteristics (KSAO’s) Strong proficiency in Microsoft Office & G-Suite Strong knowledge of social media, digital platforms and influencer marketing Experience with digital marketing tactics, planning & reporting. Creative out of the box thinker that values innovation Able to multitask, organize, prioritize, and manage time efficiently Able to work independently or collaboratively Exceptional verbal and written communication skills Articulate and eloquent speaking skills that can engage an audience Can easily adapt to shifting priorities, and can manage multiple priorities at one time while simultaneously working on multiple projects/tasks and meeting deadlines Excellent attention to detail Trend Savvy Effective interpersonal skills, and able to build positive and productive working relationships Strong Analytical Skills with a deep understanding of tracking and measuring metrics Advanced presentation skills including the ability to develop and deliver informative and influential presentations Effective project management skills Effective problem solver and critical thinker; proactive in resolving issues Ability to thrive in a high-pressure, fast-paced, and time-sensitive environment Ability to gain an in-depth knowledge about our brands and products Ability to deal effectively with diverse individuals at all organizational levels in a professional manner Knowledge of product development and manufacturing processes Strong ability to use independent judgment, analyze information, and formulate recommendations Preferred Qualifications Knowledge of adobe creative suites Experience in the toy/baby/pet/costume industry Experience in a global organization Multilingual a plus

Working Conditions Environment:

Office Extreme Exposures:

None Schedule:

Regular office

Physical Requirements:

Sedentary; Lifting up to 10 lbs Must be able to sit at desk for long periods of time

Travel Required:

Yes – Occasional #updated07-22 Equal Opportunity Employer This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.