E-commerce Marketing Director Position Available In Manatee, Florida
Tallo's Job Summary: We are looking for an experienced E-Commerce Marketing Director at Sunflora, Inc in Palmetto, FL. The role involves developing and implementing online marketing strategies, managing digital campaigns, collaborating with cross-functional teams, and ensuring compliance with FDA regulations. The position offers a competitive salary, benefits, and opportunities for career growth.
Job Description
E-commerce Marketing Director Sunflora, Inc Palmetto, FL Job Details Part-time | Full-time $100,000 – $120,000 a year 1 day ago Benefits Health savings account Health insurance Dental insurance 401(k) Paid time off Vision insurance 401(k) matching Employee discount Life insurance Qualifications Google Analytics Certification Director Managing marketing teams Marketing Managing marketing, advertising or public relations teams E-commerce Master’s degree Project management Bachelor’s degree SEO tools Paid advertising Senior level Master of Business Administration Leadership Communication skills Marketing FDA regulations Performance marketing
Full Job Description About Us:
At Sunmed Modern Wellness, we are passionate about delivering high-quality, compliant supplements and biohacking services that improve lives. As a rapidly growing leader in the wellness industry, we believe in the power of innovation, transparency, and integrity. Sunmed is dedicated to Modern Wellness empowering individuals to reclaim & sustain their best life through high-quality products and innovative services inspiring a holistic lifestyle of healthy alternatives.
Position Overview:
We are seeking an experienced and strategic E-Commerce Marketing Director to lead our digital growth. This role requires a forward-thinking marketer who understands the nuances of a regulated industry, including advertising restrictions and compliance regulations. You will drive our online presence, customer acquisition, and revenue through performance marketing, SEO/SEM, content strategy, and customer lifecycle management. Duties Develop and implement comprehensive e-commerce marketing strategies to increase online sales and brand visibility aligned with brand goals and regulatory guidelines. Analyze website performance and user behavior to optimize conversion rates. Lead multi-channel digital campaigns (email, SEO, PPC, affiliate, influencer, social, and content) with a strong ROI focus. Collaborate with cross-functional teams, including product development, sales, and customer service, to ensure alignment in marketing initiatives. Collaborate with legal and compliance teams to ensure all marketing materials adhere to FDA and FTC regulations. Conduct A/B testing on various marketing campaigns to identify best practices and improve overall performance. Manage the e-commerce budget, ensuring effective allocation of resources. Stay updated on industry trends, competitor activities and emerging technologies in e-commerce to identify new opportunities. Build & Lead a Marketing Team Qualifications Bachelor’s degree in Marketing, Business or a related field; MBA preferred. 5+ years of e-commerce marketing leadership, preferably in a regulated industry (CBD, supplements, pharma, etc.) Proven track record of scaling online sales through compliant, data-driven strategies. Strong leadership, analytical, and project management skills. Proficiency in e-commerce platforms (e.g. Shopify) and digital marketing tools (e.g. Google Analytics, SEMrush, Facebook). Exceptional communication skills with the ability to collaborate effectively across teams. A strategic thinker who is results-oriented and able to adapt quickly in a fast-paced environment.
Preferred:
Experience working with legal counsel or regulated industries. Background in health & wellness, lifestyle or alternative medicine brands.
What We Offer:
Competitive salary + performance bonuses Health, dental, life and vision benefits PTO Employee discounts on CBD products A dynamic, mission-driven work environment Opportunities for career growth and innovation Join us as we continue to innovate in the e-commerce space!
Job Types:
Full-time, Part-time Pay:
$100,000.00 – $120,000.00 per year Expected hours: 40 per week
Benefits:
401(k) 401(k) matching Dental insurance Employee discount Health insurance Health savings account Life insurance Paid time off Vision insurance
Schedule:
8 hour shift
Work Location:
In person