Growth Marketing Manager Position Available In Miami-Dade, Florida

Job Description An employer is seeking a Growth Marketing Manager for a full-time opportunity. This person can sit out of Miami OR the NYC metro area. In this role, you will drive growth for the client’s flagship product, SiderAL, through a data-driven performance marketing strategy. You will manage and optimize paid campaigns across channels like Paid Search, Paid Social, and Amazon, focusing on LTV/CAC and strategic budget allocation for maximum ROI. Responsibilities include analyzing creative performance, managing CRM and retention programs, enhancing website and Amazon listings for CRO and SEO, and utilizing data-driven insights to refine strategies. You will conduct A/B tests to optimize performance, create performance-driven content, and stay ahead of industry trends through market research. We are a company committed to creating inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity employer that believes everyone matters. Qualified candidates will receive consideration for employment opportunities without regard to race, religion, sex, age, marital status, national origin, sexual orientation, citizenship status, disability, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to Human Resources Request Form (https://airtable.com/app21VjYyxLDIX0ez/shrOg4IQS1J6dRiMo) . The EEOC “Know Your Rights” Poster is available here (https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12ScreenRdr.pdf) . To learn more about how we collect, keep, and process your private information, please review

Insight Global’s Workforce Privacy Policy:

https://insightglobal.com/workforce-privacy-policy/ .

Skills and Requirements Experience:

Minimum of 5+ years in Growth Marketing.

Channel Management:

Proven experience managing channels on Meta and Google.

E-commerce Platforms:

Extensive experience with Shopify ecosystems, particularly in Direct-to-Consumer (DTC) markets.

Direct DTC Experience:

Must have direct involvement in DTC operations, not as a service provider.

CPG Expertise:

Experience in consumer packaged goods, including supplements, pharmaceuticals, and nutraceuticals.

Supplement Marketing:

Understanding the unique aspects of marketing supplements.

DTC Presence Ownership:

Demonstrated ability to manage the entire DTC presence, from customer acquisition to retention. null We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal employment opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment without regard to race, color, ethnicity, religion,sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military oruniformed service member status, or any other status or characteristic protected by applicable laws, regulations, andordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or the recruiting process, please send a request to HR@insightglobal.com.