Manager Event Digital Marketing Position Available In St. Johns, Florida
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Job Description
Manager Event Digital Marketing
PGA TOUR, INC.
United States, Florida, Ponte Vedra Beach 1 PGA TOUR Boulevard (Show on map) Jun 26, 2025 In order to be considered for this role, after clicking “Apply Now” above and being redirected, you must fully complete the application process on the follow-up screen. The Best Players Need the Best People. This position manages the digital and social products relative to Marketing and Communications department, Demand Marketing. This role will be responsible in guiding overarching deliverables, development, communication, and execution for
PGA TOUR
Events, as well as serving as the lead for social strategist for the PGAT Events.
QUALIFICATIONS
Bachelor’s degree required; Marking, Journalism, Media or Communications preferred 5 years’ experience leading social and digital communications and dynamic content creation required Experience managing a team or other professional social media account with an understanding of how brands should participate in an authentic manner Social advertising experience, sponsored content development and understanding of the Facebook Business tool is required Strong understanding of the current social landscape, including creating content for Instagram, Twitter, Facebook, TikTok and emerging platforms Ability to analyze and utilize data to customize social strategy Experience within the Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, After Effects) Experience with managing websites and content management software
RESPONSIBILITIES/DUTIES
Manage development of content for select
PGA TOUR
events that engages fans and encourages attendance. Lead the onboarding of new owned and operated
PGA TOUR
events. Liaise with
PGA TOUR
Events stakeholders to deliver against promotional needs and goals within partner contracts. Responsible for management of social media advertising for
PGA TOUR
Events to drive revenue. Use digital channels to assist event public relations and earned media efforts. Collaborate with Creative Studio to develop digital creative that aligns with the overall
PGA TOUR
Brand and product brand Collaborate with other departments within Marketing & Communications to align with top-line follower growth, brand and revenue goals. Tasks include, but are not limited to, coordination with
PGA TOUR
Content strategy and execution, PGA TOUR Communications support, and other tasks. Work with the
PGA TOUR
Digital products team to maintain and elevate digital channels and user experience Work collaboratively with Demand Marketing team to pursue new tasks and challenges related to overall departmental goals and objectives Proficient knowledge of Adobe Creative Suite – Strong skills in Photoshop, Illustrator, and InDesign. (After Effects knowledge is a plus) Proficiency in Microsoft Office software such as Word, Excel, PowerPoint, Outlook, etc. Special projects or other duties as assigned.