Marketing Manager Position Available In Fulton, Georgia

Marketing Manager GI Care For Kids

• 3.

5

Atlanta, GA Job Details Estimated:

$64.2K

• $81.

4K a year 21 hours ago Qualifications Public Relations Marketing Social media management HIPAA Mid-level Canva Bachelor’s degree Hootsuite Communication skills Marketing Full Job Description

SUMMARY GI

Care for Kids, a leading pediatric gastroenterology practice with multiple locations, seeks a creative and motivated Marketing Manager to lead our outreach and branding initiatives. This individual will play a key role in promoting our specialized services (including EoE, obesity clinic, infusion centers, and ambulatory surgery center), managing our digital presence, and building relationships with referring pediatricians and the broader community.

ESSENTIAL DUTIES 1.

Physician and Community Outreach Schedule and conduct regular in-person visits with referring physicians. Identify and target new referral sources. Represent the practice at health fairs, pediatric conferences, and community events. 2. Digital Marketing Manage and grow the practice’s social media presence (Facebook, Instagram, LinkedIn, etc.). Monitor online reviews and feedback, address negative comments and promote a positive online reputation. Coordinate content calendar and create engaging posts (photos, videos, patient education). Oversee website content updates and SEO improvements. Track digital engagement metrics and report on campaign effectiveness. 3. Brand Strategy & Messaging Develop consistent messaging aligned with our brand and mission. Support the creation of promotional materials. 4. Cross-Departmental Collaboration Partner with physicians, nursing, and admin teams to highlight service lines and patient success stories. Collaborate with operations and leadership on new service line launches and patient education campaigns. 5. Marketing Administration Track outreach visits, analyze the performance of marketing efforts, identify areas for improvement, and optimize strategies. Coordinate special projects (e.g., practice anniversary, awareness months).

QUALIFICATIONS

Bachelor’s degree in Marketing, Communications, Public Relations, or related field. 2+ years of marketing experience, preferably in healthcare, medical practices, or pediatric ser-vices. Strong interpersonal and communication skills both written and verbal. Proficiency in social media management tools (e.g., Canva, Hootsuite, Meta Business Suite). Ability to travel locally between practice locations and referral offices.

Preferred Attributes:

Passion for healthcare and community service. Self-starter with a blend of creativity and critical thinking skills. Comfortable interacting with physicians and families. Experience with HIPAA-compliant marketing.

COMPETENCIES

Diversity

• Demonstrates knowledge of EEO policy; shows respect and sensitivity for cultural differences; educates others on the value of diversity; promotes a harassment-free environment; builds a diverse workforce. Ethics
• Treats people with respect; keeps commitments; inspires the trust of others; works with integrity and ethically; upholds organizational values. Adaptability
• Adapts to changes in the work environment; manages competing demands; changes approach or method to best fit the situation; able to deal with frequent change, delays, or unexpected events. Customer Service
• Manages difficult or emotional customer situations; responds promptly to customer needs; solicits customer feedback to improve service; responds to requests for service and assistance; meets commitments. Delegation
• Delegates work assignments; matches the responsibility to the person; gives authority to work in-dependently; sets expectations and monitors delegated activities; provides recognition for results. Interpersonal Skills
• focuses on solving conflict, not blaming; maintains confidentiality; listens to others with-out interrupting; keeps emotions under control; remains open to others’ ideas and tries new things. Organizational Support
• Follows policies and procedures; completes administrative tasks correctly and on time; supports organization’s goals and values; benefits organization through outside activities; supports affirmative action and respects diversity. Teamwork
• Balances team and individual responsibilities; exhibits objectivity and openness to others’ views; gives and welcomes feedback; contributes to building a positive team spirit; puts success of team above own interests; able to build morale and group commitments to goals and objectives; supports everyone’s efforts to succeed.

PHYSICAL DEMANDS AND WORK ENVIRONMENT

Frequent sitting, standing, walking, grasping, carrying and speaking Occasional reaching, bending and stooping Lifting, carrying, pushing and pulling up to 50 pounds, with assistance if needed. Frequent use of computer, keyboard, copy/fax machine, and phone Possible exposure to infectious specimens (blood or bodily fluids or airborne pathogens). May be required to wear Personal Protective Equipment (PPE). While performing the duties of this job, the noise level in the work environment is usually quiet to moderate. Fast paced environment with occasional high pressure or emergent situations. Work hours subject to office needs to ensure coverage during all hours of operation.