Director, Marketing Position Available In Orleans, Louisiana
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Job Description
Director, Marketing 5.0 5.0 out of 5 stars Algiers, LA 70114 Job Overview We are seeking a dynamic and experienced Director of Marketing to lead our marketing team and drive our brand’s growth and visibility. The ideal candidate will possess a strong background in digital marketing, content creation, and strategic planning. As the Director of Marketing, you will be responsible for developing and executing comprehensive marketing strategies that align with our business goals, enhance customer engagement, and increase market share. Responsibilities Develop and implement innovative marketing strategies across various channels including digital, social media, email, and content marketing. Oversee the execution of marketing campaigns from conception to analysis, ensuring alignment with business objectives. Manage the marketing budget effectively while maximizing ROI on all initiatives. Lead and mentor the marketing team, fostering a collaborative environment that encourages creativity and professional growth. Analyze market trends and consumer behavior to identify new opportunities for growth and improvement. Collaborate with sales teams to create effective advertising sales strategies that drive revenue. Utilize marketing automation tools to streamline processes and enhance campaign effectiveness. Monitor performance metrics to evaluate the success of campaigns and adjust strategies as needed. Stay up-to-date with industry trends, emerging technologies, and best practices in digital marketing. Skills Proven experience in digital marketing with a strong understanding of SEO, SEM, and analytics. Proficiency in content marketing strategies that engage target audiences effectively. Experience in social media marketing with a track record of growing brand presence across platforms. Knowledge of e-commerce best practices and advertising sales techniques. Strong skills in email marketing campaigns, including segmentation and automation. Familiarity with HTML for basic website updates or email template design is a plus. Excellent communication skills with the ability to present ideas clearly and persuasively. Strong analytical skills with an ability to interpret data to make informed decisions. Leadership qualities that inspire teams to achieve their best work. Join us as we embark on exciting new projects that will shape the future of our brand. If you are passionate about marketing and ready to take on a leadership role, we encourage you to apply!
Job Type:
Full-time Pay:
$43,387.36 – $52,251.44 per year
Work Location:
In person