Digital Marketer Position Available In St. Tammany, Louisiana
Tallo's Job Summary: American Factory Direct Furniture is hiring a creative and results-driven Digital Marketer with furniture industry experience. Responsibilities include developing and implementing digital marketing strategies, creating engaging content, managing budgets, and analyzing key performance indicators. This full-time position in Covington, LA offers competitive benefits and opportunities for career advancement.
Job Description
Digital Marketer 3.0 3.0 out of 5 stars 210 New Camellia Boulevard, Covington, LA 70433 American Factory Direct Furniture is seeking a creative and results-driven Digital Marketer with furniture industry experience to join our dynamic marketing team. As a Digital Marketer, you will be responsible for developing and implementing digital marketing strategies to enhance our online presence, drive customer engagement, support ecommerce sales, and increase store traffic. This role offers the opportunity to work in a fast-paced environment within a family-owned business dedicated to providing top-quality on trend home furnishings at affordable prices.
Duties:
Develop and execute digital marketing campaigns across various platforms to increase brand awareness and drive traffic to the company’s website and retail stores. Create compelling and engaging content for social media channels, email campaigns, and online advertisements including captions, posts, ads, texts, reels, and blogs. Build consumer interest of online generated leads and distribute warm leads to in store sales consultants for conversion. Create and preserve brand reputation. Stay up-to-date with the latest trends in digital marketing and recommend innovative strategies to achieve business objectives. Encourage greater social media participation to ultimately drive traffic into our showrooms Identify opportunities to influence public perception through audience engagement and publicly speaking about the brand’s social media strategy Manage and allocate budgets effectively across campaigns to ensure optimal ROI and maximize campaign efficiency. Monitor and analyze key performance indicators (KPIs) such as click-through rates, conversion rates, and cost per acquisition, providing regular reports and Research, define, and refine audience targeting strategies, utilizing advanced targeting options and testing different ad formats and bidding strategies to optimize performance insights to stakeholders.
Skills:
Bachelor’s degree in marketing or a related field or equivalent relevant experience. Experience in furniture industry and/or interior design. Illustrate highly creative abilities focused on trending, inspiring visual content, photo staging, and/or interior design. Experience in identifying target audiences and implementing digital campaigns that engage and inform prospective customers. Digitally and technologically savvy. Familiarity of website coding and webpage design (HTML, CSS, Java Script). Proficient in visual content creation software. Exemplify knowledge of website and marketing analytics tools. Ability to develop and implement a corporate social media strategy Ability to monitor online activity across departments and geographical areas to ensure anyone using the company’s online tools is following established guidelines and best-practice rules Demonstrate knowledge of applicable legal advertising and promotional regulations as well as social media platform guidelines. Excellent written and oral communication skills with strong copywriting skills. Analyze data. Organizational skills. Proficient in company software operation, maintenance, and reporting. Develop and maintain good working relationships. Possess working knowledge of all employee handbook procedures, policies, and systems. Join our team at American Factory Direct Furniture and contribute your digital marketing ability to help us deliver exceptional home furnishing solutions to our valued customers. If you are passionate about advancing the growth of our business growth through digital channels and possess the skills mentioned above, we invite you to apply for this exciting opportunity. American Factory Direct Furniture is an equal opportunity employer committed to diversity in the workplace. We offer competitive compensation packages, opportunities for career advancement, and a supportive work environment.
Job Type:
Full-time Benefits:
401(k) 401(k) matching Dental insurance Employee discount Flexible spending account Health insurance Health savings account Life insurance Paid time off Referral program Vision insurance
Schedule:
8 hour shift Weekends as needed Ability to
Relocate:
Covington, LA 70433: Relocate before starting work (Required)
Work Location:
In person