Associate Brand Manager Position Available In Mecklenburg, North Carolina

Associate Brand Manager Husqvarna – 3.5

Charlotte, NC Job Details Full-time Estimated:

$80.7K – $109K a year 1 day ago Qualifications Microsoft PowerPoint Microsoft Word Microsoft Excel Product marketing Product positioning Mid-level 3 years Bachelor’s degree Digital marketing Product management Content development Organizational skills Communication skills Marketing Full Job Description As a member of the North American marketing team, the Associate Brand Manager plays a key role in advancing the brand strategy and achieving marketing objectives for growth in the professional product segment. He/She leads the day-to-day management and implementation of strategic marketing initiatives for the Husqvarna Forest & Garden professional product line. He/She works closely with product management, Martech, creative and media to help coordinate comprehensive marketing activation plans. He/she will partner with external agency partners campaigns across paid and owned channels and assist with content development and product commercialization. He/she is a champion of the professional customer (Tree Professionals and Green Space Professionals) and applies market insights and input from sales and cross functional teams to support the execution of effective programs across all channels. What You Need to

Know:

Ability to develop deep understanding of our wide range of products and target customers Strong planning and organizational skills to thrive in a fast-paced, matrix organization Capable of supporting both B2B and B2C initiatives as business needs adapt Develop internal and external communication materials (i.e. sell sheets, product launch guides, web content, sales and event materials, FAQs) Ability to think critically regarding marketing support required for optimal customer experience, taking global product positioning and transforming it for the NA market Ability to craft a well-thought creative brief founded on insights and clear objectives Cross-functional contributor with strong ability to drive internal stakeholders and outside agencies to deliver on the business unit objectives, including: ‒ Project Briefing ‒ Production and distribution of social, digital and web content and copy ‒ E-mail content ‒ Web Content ‒ Internal Support for Product Marketing System Assist in photography shot lists, prop guides and scheduling Assist in tradeshow and earned media support for your product line Proficiency in Microsoft including Excel, Word and PowerPoint, as well as Data Warehouse reporting

What We Are Looking For:

Bachelor’s Degree 3+ years marketing experience Experience in brand or product marketing or advertising Working knowledge of brand development, product or innovation launches, insights gathering, including knowledge of digital marketing and content development Proven communication skills, both written and oral as well as the ability to inform and influence cross-functional teams and maintain best practices Enjoys working on several tasks simultaneously and can balance priorities and timelines Travel up to 20% Husqvarna provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

Last date to apply:

We are continuously accepting applications