DIGITAL MARKETING MANAGER Position Available In Wake, North Carolina
Tallo's Job Summary: The Digital Marketing Manager role involves leading Concord's digital strategy for hotels, restaurants, and outlets. Responsibilities include executing marketing plans, managing properties, conducting market research, and optimizing digital content. Qualifications include a bachelor's degree, 5 years of experience in marketing, and hospitality digital marketing expertise. The pay range is $27.84 - $34.81. Concord Hospitality is an Equal Opportunity Employer with a focus on training, development, and work-life balance.
Job Description
Remote
DESCRIPTION
We are hiring a Digital Marketing Manager. (This is a remote role).
Summary:
The Digital Marketing Manager plays a critical role in leading and executing Concord’s outlined digital strategy across our hotels, restaurants, and other outlets. This role is responsible for managing Concord’s e-commerce business presence, driving topline e-commerce revenue, and providing a high-quality level of support.
Responsibilities:
Oversee implementation of digital marketing plans
Execute all prescribed tasks for a set of assigned hotels, restaurants and/or outlets in a timely and effective manner as set forth by the Concord digital marketing team
Manage and lead a set of properties and outlets, responsible for the ecommerce strategy and performance for those properties.
Research industry and competitive trends, gather data identifying opportunities and insights
Assist and execute the strategy and plans of the digital marketing department
Attend brand trainings
Communicate with property personnel and business stakeholders, respond in a timely manner to digital marketing and direct requests
Execute digital market audits and assessments across key digital channels. Ensure that digital content and collateral aligned with brand standards and policies
Create and evaluate Hotel package/deals/specials
Execute digital marketing initiatives as laid forth by the VP of Digital Marketing
Search Engine Optimization and Content Optimization across key digital channels
Create, execute, and optimize paid digital campaigns. Modify campaigns based on ROI analysis.
Performance reporting on digital efforts
Coordination of Digital Media and Imagery
Assistance with digital marketing training, awareness, and communication operations
Travel to hotels as requested by the Vice President of Digital Marketing
Qualifications & Skills:
Typically requires a bachelor’s degree and at least 5 years of experience in a measurable role with a focus on marketing or digital strategy
Hospitality Digital Marketing/Ecommerce Experience preferred
Media Management, SEO, Website & Social Media Management
Agency/On-Property/Relevant Travel Company Experience
Professional Communication Skills both verbal and written, ability to coordinate
Comprehensive knowledge of concepts and strategies in the fields of digital marketing and/or hospitality marketing
Ability to work as part of a team
Excellent organization, time management and project management skills. Ability to plan and think critically and creatively
Ability to perform complex tasks and execute set processes
Strong initiative and work ethic, ability to work with limited supervision
Here are some reasons our associates like working for us:
Benefits (Full Time Associates only):
Concord offers competitive wages and a comprehensive benefit package, which includes medical/ dental/vision plans, complimentary life insurance with options for enhancements, ST/LT disability offerings, a 401K plan with company match, tuition assistance, plus training & development as well as career advancement opportunities. Our health benefits become available after seven days of employment.
The Concord Culture:
Concord Hospitality invests in its associates by providing training and development to all levels of associates. Our “Associate First” culture supports and inspires personal development both within the workplace and beyond. Concord’s associates are what our company is built on, and we strive to recognize them for their hard work, dedication, and commitment to excellence. We value work life balance, diversity, and our commitment to provide the best customer service and quality accommodations in every market we exist. Concord is built on 5 cornerstones: Quality, Integrity, Community, Profitability and FUN! We support diversity and inclusion through our mission to be a “Great Place to Work for All.”
Pay Range:
$27.84 – $34.81
Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor. 11 PHOTOS
CONCORD
HOSPITALITY ENTERPRISES
Management Company
CAREERS AND HOSPITALITY JOB OPPORTUNITIES WITH CONCORD
Concord Hospitality Enterprises Company is an award-winning hotel management and development company. Through the combined efforts of over 4,200 hard working and focused associates, Concord offers a unique blend of entrepreneurship, seasoned experience, innovation and technical excellence. These elements create a company equipped to produce above-standard returns, market sustainability and a partnership well worth investing in.
Since Concord’s inception in 1985, our success has been guided by our cornerstones: Quality, Integrity, Community, Profitability and Fun. These cornerstones are the indispensible and fundamental basis of our daily actions. Our commitment to these cornerstones has led us to be recognized as the respected hospitality company that we are.
Concord is one of North America’s largest hotel management and hotel development companies. Concord’s passion for success has resulted in over twenty years of proven results as a hotel owner, manager, and developer of mid market and first class hotel properties. Concord’s goal is to create value for its partners and associates by leveraging its operations, development, sales & marketing, technology, accounting, and management skills over its growing portfolio of first-class business hotels.
Concord has experienced sustained growth of a remarkable 35% annually for three years in a row and with over half a billion in new hotel projects in the pipeline, that number is projected to increase noticeably. Additionally, Concord is expanding its portfolio through third party management contracts with leading brand partners such as Marriott, Hilton, Starwood, Choice and Intercontinental Hotels. These growth opportunities have presented themselves to Concord based on our strong relationships with investment partners.