Marketing Manager Position Available In Chester, Pennsylvania

Marketing Manager
ToyotaLift Northeast
Phoenixville, PA

TOYOTALIFT NORTHEAST

YOUR

PREMIER DESTINATION FOR MATERIAL HANDLING EQUIPMENT ON THE EAST COAST.

At ToyotaLift Northeast, we’re dedicated to understanding your goals—both short-term and long-term. We work closely with our customers to deliver tailored solutions across every area of their business, supporting your growth and sharing our knowledge every step of the way. With seven locations across the region and a history of excellence, we provide our customers with the best service and quality equipment available ToyotaLift Northeast is looking for a Marketing Manager to join our team! What You’ll do Develop comprehensive content marketing strategies aligned with company goals and objectives.
Develop and leverage data driven solutions that result in industry leading market participation rates by leveraging SEO and other algorithm-based industry solutions.
Forecast, track and measure return on invested capital of each Marketing initiative.
Manage and mentor a team of marketing professionals, providing guidance, support, and direction.
Oversee the creation and execution of integrated marketing campaigns across various channels (digital, print, social media, etc.) to drive sales and measurement of ROIC of those campaigns via optimizing UX.
Maintain brand consistency across all marketing initiatives and communications.
Conduct market research and analysis to identify trends, opportunities, and threats.
Develop and manage the marketing budget, ensuring efficient allocation of resources.
Monitor and analyze marketing performance metrics, adjusting strategies as needed to achieve goals.
Develop original, error-free, clear, and concise content for websites, social media, promotional materials, blog posts, and newsletters to deliver compelling and impactful messaging. What You’ll Need Strong understanding of current marketing trends, techniques, and best practices.
Proven experience (7+ years) in marketing roles with increasing levels of responsibility.
Bachelor’s degree in marketing, Business Administration or a related field.
Excellent analytical, communication (written and verbal), and interpersonal skills.
Strategic thinker with the ability to implement innovative marketing strategies.
Ability to thrive in a fast-paced, dynamic environment and manage multiple projects simultaneously.
Proficiency with MS Office (Word, PowerPoint, Excel, Outlook) and CRM, computer programs Benefits of working for TLNE Generous PTO and 8 paid holidays
401(k) w/ match
Compressive medical benefits, dental plans, and vision coverage
Career growth opportunities
Supportive management ToyotaLift Northeast is an Equal Opportunity Employer