Find & Apply For Marketing Manager Jobs In Greenville, South Carolina

Salary Information & Job Trends In this Region

Marketing Managers in Greenville, South Carolina play a critical role in shaping the strategies and communications of local businesses. - Entry-level Marketing Coordinator salaries range from $35,000 to $45,000 per year - Mid-career Marketing Manager salaries range from $55,000 to $75,000 per year - Senior Marketing Director salaries range from $85,000 to $120,000 per year The role of the Marketing Manager in Greenville has a rich history, closely tied to the growth of the local economy and the emergence of various industries in the region. Initially focused on traditional print and broadcast media, the scope of responsibilities has expanded as the business landscape has evolved. Over the years, Marketing Managers in Greenville have seen their roles transform with the advent of digital marketing and social media. This evolution has required a shift from conventional advertising to include digital strategies that engage directly with consumers and analyze vast amounts of data to drive decision-making. Current trends impacting Marketing Managers in Greenville include the increasing importance of content marketing and brand storytelling, the use of big data to inform marketing strategies, and the integration of AI technology for personalized consumer experiences. These trends reflect a broader shift towards more dynamic and technologically integrated marketing practices.