Associate Director of University Marketing Position Available In Horry, South Carolina

Associate Director of University Marketing
Coastal Carolina University, United States
about 5 hours ago

Location:

Conway, SOUTH

CAROLINA

Job Type:

FullTime

Deadline:

Continuous
Job Details
Coastal Carolina University is currently accepting applications for the following full-time position: Associate Director of University Marketing in the office of University Marketing and Communication.
This position plays a pivotal leadership role in developing, implementing, and evaluating the university’s comprehensive external marketing strategies. The Associate Director of University Marketing collaborates closely with the Director of University Marketing and the Associate Vice President for University Marketing and Communication to drive brand awareness, enhance reputation, and achieve strategic enrollment and engagement goals. In addition to managing core marketing initiatives, this role provides strategic oversight for social media, project management, and external advertising, ensuring a cohesive and impactful brand presence across all platforms.
How to

Apply:

Interested candidates may online at schooljobs/careers/ccu/jobs/4914880 . Applicants must submit a cover letter, resume, and contact information for three (3) professional references. Review of applications will begin immediately and continue until position is filled. Coastal Carolina University is a public comprehensive liberal arts institution located in Conway, South Carolina, just nine miles from the Atlantic coastal resort city of Myrtle Beach. Coastal Carolina University enrolls over 10,000 students from 49 states and 55 nations. The University is accredited by the Southern Association of Colleges and Schools Commission on Colleges to award the baccalaureate and master’s degrees of national and/or regional significance in the arts and sciences, business, humanities, education, and health and human services, a specialist degree in instructional technology, and PhD degrees in marine science: coastal and marine systems science and education sciences.
The University provides equal employment opportunity without regard to race, color, religion, sex, sexual orientation, gender identity, citizenship status, national origin, or because an employee or applicant for employment is an individual with a disability or a disabled veteran, an Armed Forces service medal veteran, a recently separated veteran, or an active-duty wartime or campaign badge veteran, or other “protected veteran,” as defined by law. Coastal Carolina University is an EO/AA employer.
Public Information Director (BC30/61121808), full-time position with benefits.

SC State Pay Band:

06.

Salary range:

$46,655.00 (minimum) – $70,000.00 (maximum). Normal work hours are Monday through Thursday, 8:00 a.m. to 5:00 p.m. and Friday, 8:00 a.m. to 12:30 p.m. May be required to work nights and weekends and could require limited travel. Must be flexible to meet the special scheduling needs of the university.
Duties
Duties include, but are not limited to: Lead the development and implementation of local, regional, and national marketing campaigns to enhance brand visibility and attract target audiences. Prepare and present regular reports to division leadership, highlighting key metrics and recommendations. Oversees the promotion and marketing of identified university events and activities, targeting external audiences, fostering strong relationships with internal stakeholders and external vendors for the successful execution of marketing plans and strategies. Maintain a centralized repository of all marketing plans and assets, including ad placements, sponsorships, and promotional materials. Provide leadership and mentorship to team members, fostering a collaborative, supportive, and accountable work environment. Qualifications

Required Qualifications:

A bachelor’s degree and at least three (3) years of experience related to marketing, communication, media buying, or a related field. Proven leadership experience.

Preferred Qualifications:

At least three (3) years of experience in higher education and experience with advertising and media planning, placement, and purchasing. Expertise in social media, digital marketing, marketing analytics, social listening software, market research, and search ads.

Knowledge, Skills & Abilities:

Strong attention to detail and exceptional oral and written communication skills, with the ability to listen well and demonstrate sensitivity and respect for individual needs. Excellent customer service skills with a commitment to working as part of a university-wide community. Strong planning, organizational, and problem-solving skills required. Exceptional project and time management skills required, with a proactive approach to project communication, planning, and completion. Must work well in a team environment.