Marketing Director Position Available In Shelby, Tennessee

Marketing Director Harborview Post Acute Memphis, TN Job Details Full-time Estimated:

$68.8K – $83.2K a year 10 hours ago Benefits Health insurance Dental insurance 401(k) Paid time off Vision insurance Life insurance Qualifications Skilled nursing facility Sales Marketing Healthcare Administration Mid-level Microsoft Office Business development Bachelor’s degree 2 years Marketing Post-acute care experience Full Job Description Harborview Post-Acute is a skilled nursing and rehabilitation facility located in Memphis, Tennessee, with a capacity for 103 residents. It offers both private and semi-private suites and features amenities such as comfortable common areas, individualized dietary plans, laundry services, and religious services. The facility focuses on providing social and emotional support through its activities and social services programs, ensuring an engaging and supportive environment for its residents. Why Join us? At Harborview Post-Acute , we are dedicated to providing compassionate, high-quality care for our residents in a supportive and enriching environment. Our facility offers skilled nursing, rehabilitation, and long-term care, serving residents with dignity and respect. We are looking for dedicated and enthusiastic individuals to join our team and help us make a difference. Whether you are an experienced healthcare professional or just beginning your career, Harborview offers opportunities for growth, collaboration, and meaningful impact.

Position Overview:

We are seeking a highly skilled and dynamic Director of Business Development/Marketing Director . This leadership role is pivotal in driving the growth and success of our services, enhancing our competitive position within the industry, and ensuring the delivery of exceptional patient care. The ideal candidate will possess a robust understanding of the healthcare sector, coupled with a strategic mindset and a deep commitment to improving health outcomes in our community.

Responsibilities:

Develop and implement marketing strategies to drive occupancy rates in the skilled nursing facility. Create and maintain relationships with referral sources including hospitals, physicians, and community organizations. Conduct market research to identify trends and opportunities within the healthcare marketplace. Plan and execute community outreach programs and events to raise awareness about our services. Collaborate with the management team to design promotional materials and content for various platforms. Monitor and analyze marketing metrics to assess the effectiveness of strategies and make data-driven adjustments. Ensure compliance with healthcare regulations and maintain the facility’s positive public image.

Qualifications:

Bachelor’s degree in Marketing, Healthcare Administration, Business, or related field preferred. Minimum 2 years of marketing, sales, or business development experience, ideally in a Long-Term Care (SNF) or Post-Acute setting. Knowledge of skilled nursing, rehabilitation services, or post-acute care is a plus. Proficiency in CRM tools and Microsoft Office Suite.

Benefits:

401(k) Dental insurance Health insurance Life insurance Paid time off Vision insurance We provide equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, creed, sex (including pregnancy, childbirth, or related condition), age, national origin or ancestry, citizenship, disability, marital status, sexual orientation, gender identity or expression (including transgender status), genetic predisposition or carrier status, military or veteran status, familial status, status as a victim of domestic violence, or any other status protected by law.