Director, Next Generation & Ad Hoc Position Available In DeKalb, Georgia
Tallo's Job Summary: The Director, Next Generation & Ad Hoc role at Coca-Cola involves driving marketing analytics, building next-gen capabilities, and delivering ad hoc analytics. The position requires a Bachelor's degree in Business Administration or a related field, along with 5 years of relevant experience. The salary range for this position is $104,790 - $195,300. Coca-Cola is hiring for this role based in the United States, with a hybrid in-office requirement.
Job Description
Location(s):
United States of America City/Cities:
Atlanta Travel Required:
00% – 25%
Relocation Provided:
No Job Posting End Date:
May 1, 2025
Shift:
Job Description Summary:
Location(s):
United States of America City/Cities:
Atlanta Travel Required:
00% – 25%
Relocation Provided:
No
JOB DUTIES
Responsible for driving & providing marketing analytics and building next generation analytic capability across the enterprise. Drive and deliver ad hoc marketing analytics. Provide ad hoc analysis based on standardized templates at speed and to scale. Develop refreshed protocol for all marketing Ad Hoc analytics and systematic approach to derive and share comprehensive worldwide insights from ad hoc research. Build real time ad hoc analytic capability working closely with the Platform Services data team and in partnership with Center and OU Insights & Marketing teams. Develop next-generation global standards for marketing analytics. Enhance investment optimization through improved models. Reduce overall data and analytics spend by introducing machine learning approach, improving accuracy and action ability. Design and implement next gen analytics strategic roadmap. Lead partnership with the hub data and analytics teams, the other platform service hubs to assess and upgrade analytics through refreshing metrics and developing innovative measurement frameworks. Serve as subject matter expert for Artificial Intelligence and Machine Learning analytics. In the short term, focus will be driving the assessment of current state, developing strategy for future state, and developing the roadmap and execute the strategy towards the destination. •HYBRID position – periodic in-office requirement needed.•
Education:
Bachelor’s or its equivalent in Business Administration or a related field plus 5 years of experience in job offered or related position.
Experience:
5 years’ experience in the following: Managing cross-functional relationships across Marketing, Finance, and Information Technology (IT) within a complex, global environment. Translating analytics into data-driven insights to guide business planning processes. Working with statistics and exploratory data analysis pertaining to the Consumer-Packaged Goods Industry data, including consumer survey data and syndicated retail data derived from Nielsen, or IRI. Working with Power Bl and SQL. 2 years’ experience in the following: Programming languages such as R, Python. Ability to perform statistical analysis. •HYBRID position – periodic in-office requirement needed.
Skills:
Pay Range:
$104,790 – $195,300 Base pay offered may vary depending on geography, job-related knowledge, skills, and experience. A full range of medical, financial, and/or other benefits, dependent on the position, is offered.
Our Purpose and Growth Culture:
We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors – curious, empowered, inclusive and agile – and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola. We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class. When we collect your personal information as part of a job application or offer of employment, we do so in accordance with industry standards and best practices and in compliance with applicable privacy laws. The Coca-Cola Company is a global community of passionate employees who are refreshing the world and making a difference every day. Innovation has been at the heart of our story since 1886. It goes beyond new flavors and brands. Learn more about our system and how we’re making an impact. We believe a diverse, equitable and inclusive workplace makes us a stronger and more innovative company. This includes supporting the financial and personal well-being of our employees. Learn more about our benefits. We empower each and every one of our employees across the globe to prioritize their career development by building capabilities, developing new skills, and leaning into new experiences. Learn how we provide support and clarity on defining your own career so you can thrive. We’re glad you’ve chosen to explore your next career opportunity with The Coca-Cola Company. Learn more about our hiring process and pick up tips on how to showcase your experience and skills so you can stand out and thrive.
