Marketing Activation Senior Specialist – 879328 Position Available In Fulton, Georgia
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Job Description
Marketing Activation Senior SpecialistJob DescriptionYoure not the person who will settle for just any role. Neither are we. Because were out to create Better Care for a Better World, and that takes a certain kind of person and teams who care about making a difference. Here, youll bring your professional expertise, talent, and drive to building and managing our portfolio of iconic, ground-breaking brands. In this role, youll help us deliver better care for billions of people around the world. It starts with YOU.This role activates and executes Customer Marketing strategies for KCP Service Providers, Commercial, and Field priority customers (East and West). The Marketing Activation, Sr. Specialist transforms insights and strategies into tangible outputs for distributors and end users. Acting as a liaison between Customer Marketing Segment, Key Account, KCP Creative team, and Ecomm (ePim), this role turns strategic direction into marketing outputs that support value-based relationships with prioritized choosers, key-account end users, service providers, and priority field distributors.
Partnering with Customer Marketing Managers, this role handles customer necessities and activation elements such as co-branded sell sheets, custom sell sheets for sales, marketing templates, image downloads, distributor page updates, distributor part setup, KCP Advantage (Distributor Sales Rep Portal of sales tools and resources) management, and other activities identified by segment or end user. The KCP Marketing and CX objectives (Grow Share, Increase Category Breadth, Drive Brand Engagement, Increase Brand Loyalty, and Drive Consumer KCNA Brand) prioritize the work that matters most.
Successful candidates will be creative, proactive problem-solvers with a collaborative approach, results-focused attitude, and outstanding attention to detail and project management skills.
In this role, you will:
Understand strategic segments and key accounts, including their needs, pain points and motivations.
Interpret data and insights from CX, Sr Customer Marketing Manager – Insights and Value, Distributors and Trade Associations, to understand the customer decision journey.
Identify creative solutions to optimize marketing with end users and distributors.
Manage multiple deliverables and deadlines, striving to exceed expectations.
Enhance cross-functional processes and Ways of Working to drive efficiencies and improved results and collaboration.
Communicate proactively with stakeholders on project status and challenges.
Provide solution-oriented recommendations when unexpected changes occur.
Manage the assigned marketing budget.
Collaborate with the Marketing and CX Creative Team to create tools, templates, and collateral.
About UsHuggies. Kleenex. Cottonelle. Scott. Kotex. Poise. Depend. Kimberly-Clark Professional. You already know our legendary brandsand so does the rest of the world. In fact, millions of people use Kimberly-Clark products every day. We know these amazing Kimberly-Clark products wouldnt exist without talented professionals, like you.
At Kimberly-Clark, youll be part of the best team committed to driving innovation, growth and impact. Were founded on more than 150 years of market leadership, and were always looking for new and better ways to perform so theres your open door of opportunity. Its all here for you at Kimberly-Clark.
Led by Purpose. Driven by You.
About YouYou perform at the highest level possible, and you appreciate a performance culture fueled by authentic caring. You want to be part of a company actively dedicated to sustainability, inclusion, wellbeing, and career development.
You love what you do, especially when the work you do makes a difference. At Kimberly-Clark, were constantly exploring new ideas on how, when, and where we can best achieve results. When you join our team, youll experience
Flex That Works:
flexible (hybrid) work arrangements that empower you to have purposeful time in the ffice and partner with your leader to make flexibility work for both you and the business.
In one of our professional roles, youll focus on winning with consumers and the market, while putting safety, mutual respect, and human dignity at the center.
To succeed in this role, you will need the following qualifications:
Bachelors degree, in business-related discipline.5 years of experience with proven success in marketing related functions, preferably brand, creative, digital, and/or customer marketing.
Total BenefitsHere are just a few of the benefits youd enjoy working in this role for Kimberly-Clark. For a complete overview, see www.mykcbenefits.com.
Great support for good health with medical, dental, and vision coverage options with no waiting periods or pre-existing condition restrictions. Access to an on-site fitness center, occupational health nurse, and allowances for high-quality safety equipment.
Flexible Savings and spending accounts to maximize health care options and stretch dollars when caring for yourself or dependents.
Diverse income protection insurance options to protect yourself and your family in case of illness, injury, or other unexpected events.
Additional programs and support to continue your education, adopt a child, relocate, or even find temporary childcare.
To Be ConsideredClick the Apply button and complete the online application process. A member of our recruiting team will review your application and follow up if you seem like a great fit for this role.
In the meantime, please check out the careers website.
And finally, the fine print.
For Kimberly-Clark to grow and prosper,…Equal Opportunity Employer