Marketing Specialist – Empire Communities Position Available In Mecklenburg, North Carolina

Marketing Specialist – Empire Communities Empire Communities – 3.2

Charlotte, NC Job Details Full-time Estimated:

$52.2K – $63.2K a year 9 hours ago Benefits Paid training 401(k) Qualifications WordPress Social media management Mid-level Canva Hootsuite Adobe Premiere Organizational skills Content management Marketing Copywriting Full Job Description Your Impact at Empire Reporting to the Marketing Manager, this position will be responsible for the development and execution of marketing programs as it specifically relates to the branding, launch and sales of residential developments and homebuilding operations. The Marketing Specialist works closely with sales, to develop and execute marketing strategies and initiatives that drive sales, as well as unveil consumer insights that help guide business decisions in both existing and new markets. The Marketing Specialist will have strong event coordination skills and will lead the organization and planning of all sales and marketing events in our communities as well as our annual Empire Insider event/program. This position requires the ability to conceptualize, research, plan and implement new ideas. This role is located at our Empire Homes Head Office in Charlotte, NC.

What We Are Looking For:

Strong copywriting skills and a sharp eye for detail—someone who can craft compelling messaging across channels. Proven experience managing social media content and advertising campaigns, particularly on Instagram and Facebook. Hands-on experience in planning and executing events, with the ability to manage logistics, timelines, and communication from start to finish. Skilled in video editing and content creation using tools like Canva, Adobe Premiere, or similar platforms. A strategic thinker who can seamlessly move from big-picture planning to day-to-day execution, using data and insights to inform decisions. A collaborative, proactive teammate who brings energy, curiosity, and a customer-first mindset to every project.

Bonus If You Have These Skills:

Experience working with Hootsuite. Experience working with Meta Ads Manager. Why Join Empire? Joining Empire isn’t just about finding a job; it’s about establishing a meaningful connection with the work you do. At Empire, we are redefining what it means to work in the homebuilding industry by fostering a culture of creativity and excellence. We firmly believe our employees are the cornerstone of our success, empowering us to do great work and Fuel Growth in People and Places. Here are some exclusive offerings at Empire that we are really excited about – and we think you’ll appreciate too: Opportunity to collaborate with other skilled and visionary professionals. Receive exclusive discounts on Empire Homes through our Employee Home Ownership Program. Enjoy peace of mind with our employer paid benefits. Invest in your future with employer sponsored 401k plans. Keep growing your career with continuing education support and opportunities for learning & development. Join a company that believes your time outside of work is just as important as your time inside work. What You’ll Be Doing Each Day Coordinate, manage, and attend company-hosted events, primarily during business hours, with occasional evening or weekend commitments (1-2 times per year). Travel occasionally to company communities located in the Charlotte and Greenville markets to support on-site initiatives and events. Create and schedule engaging social media content for Instagram and Facebook, including both organic posts and paid advertisements; training support is available if needed. Edit and produce short-form videos for use on the company website and social media platforms. Maintain and update website content using WordPress or a similar content management system (no coding required). Who We Are We are one of North America’s largest private homebuilders, with locations in Ontario, Texas, Georgia, the Carolinas, Tennessee and Colorado. There is no set path at Empire; we offer you the opportunity to build your career in ways you never imagined. Our purpose is Fueling Growth in People and Places and your experiences at Empire will take you where you want to grow. Empire Communities is an equal employment opportunity employer and does not discriminate based on age, race, color, citizenship, religion, sex, national origin, disability or with respect to any other status protected under federal, state, and local laws or ordinances. Equal access to programs, services, and employment is available to all persons. #

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