Marketing Content & Digital Asset Specialist Position Available In Chester, Pennsylvania
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Job Description
Position Summary:
We are seeking a highly organized and collaborative specialist to support product data management, digital asset integration, centralized asset governance, and co-op marketing enablement. This role ensures seamless content delivery, platform interoperability, and effective campaign execution across internal teams and partner ecosystems.
Qualifications:
3–5 years of experience in digital asset management, product data coordination, marketing operations, or related fields.
Proficiency in Microsoft Excel and the Microsoft Office Suite.
Experience with DAM platforms, CMS tools, and marketing automation systems.
Strong project management and cross-functional collaboration skills.
Excellent communication and documentation abilities.
Experience with co-op or channel marketing programs is a plus.
Experience with AI and digital asset automation is a plus.
Responsibilities:
Key Responsibilities:
Product Data & Digital Asset IntegrationManage the migration and organization of product data and digital assets across marketing platforms, using structured tracking and documentation.
Ensure metadata consistency, taxonomy alignment, and compliance with governance standards.
Collaborate with IT and brand teams to support the ingestion, tagging, and publishing readiness of both product data and digital assets.
Centralized Asset Management:
Oversee full asset lifecycle management, including upload, version control, and archival processes.
Organize and implement large-scale asset migrations, ensuring metadata accuracy and alignment.
Maintain clear and concise documentation and training materials for internal and external stakeholders.
Coordinate with cross-functional teams to ensure timely delivery of content and imagery.
Campaign Marketing Support:
Align asset workflows with campaign planning, and partner engagement.
Support asset lifecycle management in the context of Co-Op campaigns.
Assist stakeholders with onboarding and managing digital assets and metadata for co-op initiatives and custom asset libraries.
Comments/Special Instructions:
The Hybrid schedule is mandatory Tuesdays, and one other day at the discretion of the candidate. It is preferred that the candidate is proficient in excel and has knowledge of asset syndication protocols.
