Digital Performance Marketing Lead Position Available In Kent, Rhode Island

Digital Performance Marketing Lead PMC Media Group East Greenwich, RI Job Details Full-time $52,000 a year 7 hours ago Benefits Health savings account Paid holidays Health insurance Dental insurance Paid time off Parental leave Vision insurance 401(k) matching Professional development assistance Flexible schedule Life insurance Referral program Retirement plan Qualifications LinkedIn Social media management experience (3-5 years) Social media advertising campaigns Google Analytics Certification Social media advertising Web analytics YouTube Management Display advertising SEO experience (3-5 years) Social media management Largest social media audience engagement increase achieved (1,000-10,000 users) Digital marketing budget management Mid-level Meta Ads Project management Content creation Bachelor’s degree Digital marketing Social media content creation SEO Data conversion Data analytics Conversion tracking Pay-per-click (PPC) advertising SEO tools Increasing social media audience engagement Instagram 2 years Communication skills SEM Performance marketing Video advertising Full Job Description At PMC Media Group, we don’t just run campaigns, we ignite brand ecosystems with powerful, cross-platform storytelling and precision marketing that breaks through the noise. We’re on the hunt for a Digital Content Strategist who thrives at the intersection of strategy, creativity, and performance, and knows how to execute bold ideas with analytical precision. If you bring a passion for digital innovation, a command of paid social platforms, and the ability to convert data into actionable intelligence, this is your next big move. As a Digital Content Strategist, you’ll be a key architect behind the performance and creative execution of some of our most dynamic digital campaigns. You’ll own the strategy, deployment, and optimization of paid social ads across Meta (Facebook & Instagram), LinkedIn, TikTok, and beyond, while driving alignment with SEO, conversion tracking, and full-funnel content strategies. Your work will fuel everything from audience engagement to lead generation, brand perception, and ROI. The Role

• Plan, fully launch end-to-end, and optimize complex, high-performance digital campaigns across Meta, LinkedIn, YouTube, and TikTok Ads Manager
• Write, generate epic content for organic social media and paid digital and social media ads, and collaborate on compelling creative, ensuring every campaign asset aligns with brand voice and strategic goals
• Execute and troubleshoot advanced conversion tracking setups, ensuring campaign performance is measurable, actionable, and optimized for outcomes
• Interpret performance data across CTR, CPC, ROAS, conversion events, and engagement to deliver monthly reports with strategic recommendations. You will be fully responsible for report creation and distribution
• Partner with internal teams (designers, content creators, developers, strategists) to ensure cohesive storytelling and maximum campaign impact
• Stay current on platform algorithm changes, audience behaviors, and emerging trends to keep clients ahead of the curve
• Strategizing & Execution of SEO strategies as directed What You Bring to The Position This isn’t just about managing ad accounts, this is about helping transform how brands show up, scale, and succeed online
• 2-3 years of direct experience managing and executing Meta Ads (Facebook/Instagram), LinkedIn Campaigns, and TikTok Ads
• Proven experience executing sophisticated digital marketing campaigns across multiple platforms simultaneously
• Deep knowledge of conversion tracking , including events setup, pixels, UTM parameters, and attribution reporting
• A strong, working knowledge of SEO best practices , understanding how organic strategy intersects with paid efforts
• Expertise in social media best practices for Instagram, Facebook, TikTok, LinkedIn, YouTube, and X
• Experience creating high-performing social media content with a passion for storytelling and engagement
• A naturally analytical mindset, you interpret data with confidence and always seek the “why” behind performance
• Outstanding organizational, project management, and communication skills; self-directed with the ability to juggle multiple high-stakes campaigns at once At PMC Media Group , we’re a team of passionate strategists, bold creatives, and performance-obsessed marketers who challenge the status quo every single day.

We believe in borderless creativity , pushing limits, never settling, and crafting work that moves the needle for the brands we serve. Whether we’re building from scratch or scaling what’s already great, we bring an 11/10 mentality to everything we touch. This is your opportunity to step into a very fast-paced, high-energy agency environment where your ideas are heard, your data-driven mindset is celebrated, and your work truly matters. What you’ll get: Competitive benefits package which includes paid time off, sick time, vacation time and company paid holidays Company sponsored benefits such as medical and dental 401k plan with company match Casual work attire “you get to wear jeans to work every day” Awesome company parties & perks! To be super creative and having a ton of fun doing each day PMC closes at 2pm every Friday so our team can get a head start on the weekend! We also close the office every Friday in the summer!

Benefits:

401(k) matching Dental insurance Flexible schedule Health insurance Health savings account Life insurance Paid time off Professional development assistance Referral program Retirement plan Vision insurance

Schedule:

8-hour shift, Monday to

Friday Education:

Bachelor’s (Preferred)

Experience:

Social Media Paid Ads Management:

3 years (Required)

Digital Marketing:

3 years (Required) Ability to

Commute:

The role is an in-office position at our main headquarters in East Greenwich, RI 02818 (Required)

Compensation:

Starts with an annual salary of $52,000 (based on experience)

Job Type:

Full-time Pay:

$52,000.00 per year

Benefits:

401(k) matching Flexible schedule Health insurance Life insurance Paid time off Parental leave Referral program Retirement plan

Schedule:

8 hour shift Monday to Friday No nights No weekends

Experience:

Digital marketing: 4 years (Required) social media paid ads: 4 years (Required)

SEO:

4 years (Required)

SEM:

4 years (Required) Content creation: 2 years (Required) Data analytics: 4 years (Required) Ability to

Commute:

East Greenwich, RI 02818 (Required)

Work Location:

In person