Marketing Specialist Position Available In Charleston, South Carolina

Marketing Specialist 3.1 3.1 out of 5 stars 997 Morrison Dr, Charleston, SC 29403

Job Title:

Marketing Specialist Primary Responsibilities:

The Marketing Specialist is responsible for developing and executing effective single-family rental marketing strategies across multiple US markets under the supervision of the Marketing Director. This includes managing brand standards, launching campaigns, analyzing data, working with vendors, and creating content that resonates with our target audience. This position will handle several ongoing tasks at once which requires a high level of organization. This person will conduct market research and analyze data to identify trends and opportunities. This role will track the performance of marketing campaigns and adjust strategies as needed to meet company goals. This position will need to stay up to date with marketing, technology, and industry trends to ensure that our marketing efforts remain relevant and effective.

Required Skills & Competencies:

Bachelor’s degree in marketing, communications, or related field 2+ years of experience in marketing or advertising, preferably in real estate or similar B2C environment Strong project management skills with the ability to prioritize and manage multiple projects simultaneously Excellent written and verbal communication skills Strong analytical and problem-solving skills Knowledge of Microsoft Office Suite (Word, Excel, PowerPoint, Outlook 365) and familiarity with Adobe Creative Suite (InDesign, Photoshop, Illustrator) Proficient knowledge of social media platforms (Facebook, Instagram, LinkedIn, Twitter, etc.) Experience working in a work schedule environment, including in-office operation, weekends and holidays, based on business need. Authentic, integrity-driven team player, results driven and detail oriented

Essential Job Functions:

Create and execute marketing plans and strategies to increase brand awareness, generate leads, and meet leasing goals. Create and oversee marketing activities for assigned markets including listing management, collateral materials, advertising, signage, web/video/photo content, digital, electronic and social media, email/sms, direct mail, and more Work independently to draft, edit, and proofread marketing content for assigned projects in accordance with brand standards Provide regular reports and updates on marketing campaign progress to Marketing Director and other stakeholders Work closely with the Marketing Director to monitor key performance indicators (KPIs), evaluate progress, and adjust campaigns accordingly to maximize effectiveness Manage projects and deadlines with vendors and internal marketing team via project management system Work on multiple projects at a time while prioritizing accordingly, and meeting deadlines consistently Allocate resources effectively to maximize return on investment (ROI) Collaborate with cross-functional teams, including revenue and leasing teams, to create compelling marketing materials Develop and manage relationships with external partners and vendors, including advertising agencies, media outlets, and other strategic partners Asks questions, challenge the status quo, and regularly seek to understand Maintain professional demeanor during times of operational stress, remain resilient, and quickly find solutions in order to meet the changing needs and priorities of the business Ensure all communications are aligned with brand and company standards Contribute to the development of the company’s overall marketing strategy and objectives Other duties, as assigned by supervisor or leadership team Key Metrics & Responsibilities Document and maintain marketing plans in project management system for all assigned markets Analyze marketing performance data to measure effectiveness of campaigns using agreed upon metrics and make data-driven decisions Regularly report on key performance indicators including market level conversion rates and ROI Collaborate with other departments to ensure marketing aligns with overall business objectives Build and maintain brand awareness and reputation through effective messaging and communication Continuous learning to keep up to date with latest marketing trends and technologies Why Work for Maymont Homes? At Maymont Homes, our mission is simple yet impactful: “We Positively Impact the Lives in the Communities We Serve.” By joining our team, you become part of a company that makes a meaningful difference every day, both through our work and through company-sponsored volunteer initiatives. Here, you’ll have the opportunity to enrich the communities around you—while advancing your career in a supportive and rewarding environment.

What We Offer:

Comprehensive Benefits Package Our benefits, provided by Brookfield, are designed with your well-being in mind. With an immediate 5% match on our 401(k) plan, substantial wellness credits that help reduce health care costs, and up to 160 hours of paid time off per year for full-time employees, you’ll enjoy a package that supports both your health and financial goals. Stability and Support As part of Brookfield Asset Management—one of the world’s leading real estate asset management companies—you’ll benefit from the resources and stability of a large, financially secure parent company. This strong backing allows us to pursue ambitious growth and development initiatives. Career Advancement Opportunities With our ongoing expansion into new markets, there’s ample room for growth and advancement within Maymont Homes. We’re committed to investing in our employees’ careers, providing pathways for professional development and promotion. Resident-Focused Values At Maymont Homes, our residents are at the heart of everything we do. We believe that exceptional service fosters lasting resident satisfaction, and our commitment to our residents’ needs drives our everyday operations. This resident-first approach reflects our core values and strengthens the communities we serve. Join Maymont Homes and be part of a team that’s making a positive impact while enjoying a fulfilling and progressive career path.

Job Type:

Full-time Benefits:

401(k) 401(k) matching Dental insurance Flexible schedule Health insurance Paid time off Tuition reimbursement Vision insurance

Schedule:

8 hour shift Monday to

Friday Work Location:

In person