Product Manager Position Available In Orange, Florida
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Job Description
This person will be working within the passholder products. They will be involved in launching different campaigns and specials. They will be working alongside the associate product managers to push out content. Although some marketing experience will be helpful the manager made it clear that product experience is a top priority. Will be working with more of the strategy- partnering with marketing partners, finance, designers, etc for launching campaigns for AP program in WDW and DLR, very similar to DPOM but with more strategy on the campaigns. SDL Tridion will be taught, everyone works on CMS but they do not need this person to come in with that experience. We are responsible for the end-to-end digital and physical Guest and Cast experience for all technology & digital-led initiatives across the Attractions & Entertainment, Food & Beverage, Resorts & Transportation, PhotoPass and Merchandise lines of business, which includes Room and Tickets eCommerce and products. This position works closely with teams across Marketing, Sales, and Operations and all Experiences Technology & Digital teams. The ideal candidate will have an understanding of consumer-facing websites, mobile and Digital marketing.
Job Description:
- Champion the digital Guest experience, advocating on the Guest’s behalf, and working diligently to build an outstanding experience for Guests
- Responsible for understanding and executing the digital product strategy for digital product experience(s) for Guest or Cast
- Translates the digital strategy into clearly prioritized user stories, business requirements and other product documentation including acceptance criteria and test cases
- Leads and maintains feature development and backlog, attending daily scrums to help drive priority decisions and remove roadblocks
- Ensures appropriate delivery of product requirements across the development lifecycle, including partnering with design and technology teams to ensure the visual design, content strategy, copywriting and development align to the strategic vision
- Contributes to developing the go to market strategy for the digital Guest or Cast experience
- Develops presentations to share and build advocacy for the digital strategy with Executive audiences and partners across the organization
- Supports the ongoing Guest and Cast experience by monitoring product performance, supporting A/B tests and recommending opportunities to enhance the Parks, Experiences and Products Digital Platforms, including mobile apps and websites.
- Support with delivery and ongoing maintenance, which may include product build, content configuration and on call collaboration to ensure successful uptime of the digital experience as needed
- Relationship Management – cultivates relationships and leads partner expectations, scope, budget discussions and project communications, while providing partners with a consistent point of contact and accountability for their digital business needs
- Responsible for the timely, on-budget, on-strategy delivery of marketing- and operations-related projects, while raising unresolved business, strategy, scope, and budget issues as appropriate to leadership team
- Ensures appropriate review and sign-off of key results with partners Qualifications
- 3-5 years of digital product management (website/mobile)
- 3-5 years of combined business, agency and/or digital experience
- Experience with marketing, brand strategy, technology, and/or digital strategy
- Effectively provide overall leadership across multiple teams, while working collaboratively to delivery with quality on time
- Ability to think strategically and drive ideas into action, with a positive outlook and willingness to take personal initiative
- Experience with technical, user, and business issues in a fast-paced digital organization
- Experience working with tools, systems and processes that support go-to-market delivery and triage of content, data configuration, and service integration
- Advanced experience working with complex content management or similar systems for building and maintaining websites and mobile apps (including daily updates to copy, media, building out new pages, and troubleshooting)
- Outstanding verbal and written communication and project leadership skills, including an ability to communicate and influence at an executive level
- Possesses analytical and quantitative skills; ability to use hard data and metrics to back up assumptions and develop project cases
- Proven ability to collaborate with and achieve results through others, plus the ability to build strong and balanced relationships, and the capability to interact within all levels of the organization
- Comfortable working with bi-coastal and international teams
- Experience with Agile software development methodology, including JIRA/Confluence
- Preferred experience with iOS/Android release process