Principal Product Line Manager Position Available In Fulton, Georgia

Principal Product Line Manager Job Employer Name:

SpiderID:

13934194

Location:

Duluth, Georgia

Date Posted:

1/28/2025

Wage:

Negotiable

Category:

Engineering

Job Code:

REQ43531

Job Description:

The Product Line Manager is a strategic leader responsible for managing and driving the growth and profitability of the product line. This role requires a deep understanding of market dynamics, customer needs, and industry trends to develop and execute comprehensive product strategies. The Product Line Manager plays a critical role in driving product innovation, simplifying the product portfolio, and aligning cross-functional teams to deliver differentiated value propositions. Success in this role demands strong collaboration with business development, sales, marketing, engineering, and operations teams to ensure a cohesive approach to market opportunities, product development, and lifecycle management. Essential Job Duties and Responsibilities

• Develop and own the product line strategy to achieve revenue growth, market relevance, and profitability.
• Conduct market analysis, competitive benchmarking, and customer research to identify trends, opportunities, and gaps.
• Build and maintain a clear product roadmap aligned with the company’s overall strategic goals.
• Lead Voice of Customer (VOC) activities to uncover unmet customer needs and market opportunities.
• Validate concepts to create differentiated value propositions and robust business cases.
• Collaborate with engineering and operations to prioritize and drive new product development, ensuring timely delivery and alignment with market needs.
• Own new product vitality metrics, ensuring consistent contribution to revenue from innovative offerings.
• Manage the entire product lifecycle, from development and launch to end-of-life, ensuring smooth transitions and continued market relevance.
• Collaborate with global sales and marketing teams to execute successful product launches and promotions.
• Oversee inventory management, and phase-out processes to optimize supply chain efficiency.
• Analyze the product portfolio to identify opportunities for simplification by retiring or consolidating low-performing products.
• Focus resources on high-impact products and key customer segments to maximize efficiency and value.
• Support customer engagement efforts to drive adoption, satisfaction, and loyalty.
• Act as the subject matter expert and primary contact for product-related inquiries.
• Partner with Business Development Managers to prioritize focus segments and build a robust product innovation funnel.
• Serve as the bridge between sales, marketing, engineering, and operations to ensure alignment and execution of product strategies.
• Provide product-specific training, tools, and support to the global commercial organization. Education and Experience Requirements
• Bachelor’s degree in Marketing, Business, Engineering, or a related field (MBA preferred).
• Minimum of 7 years of experience in product management, product marketing, or a related role within a technical or manufacturing environment.
• Proven track record of driving revenue growth and profitability through strategic product management.
• Experience with product lifecycle management tools, VOC processes, and innovation pipelines.
• Strong technical skill demonstrating ability to communicate product capabilities, attributes and values
• Strong business acumen with the ability to communicate product value to internal and external stakeholders.
• Excellent communication, collaboration and leadership skills.
• Proficiency in MS Office applications, SAP, and other relevant business software.

Job Criteria:

Start Date:

Position Type:

Full-Time Permanent

Years of Experience Required:

Education Required:

Overnight Travel:

Vacation Time:

Contact Information:

Contact Name:

Nordson Corporation

Company Type:

Company:

Nordson Corporation City:

State:

Zip: