Find & Apply For Social Media Strategist / Specialist Jobs In Richland, South Carolina

Salary Information & Job Trends In this Region

Social Media Strategists / Specialists in Richland, South Carolina play a crucial role in shaping online presence and engagement for businesses and organizations. - Entry-level Social Media Coordinator salaries range from $36,000 to $46,000 per year - Mid-career Social Media Manager salaries range from $50,000 to $70,000 per year - Senior Social Media Director salaries range from $75,000 to $95,000 per year The role of Social Media Strategist / Specialist emerged in the early 2000s with the rise of digital platforms like Facebook and Twitter. Initially, these roles were limited to basic posting and interaction management, but have since become integral to strategic marketing and communication efforts. Over the years, the job of a Social Media Strategist / Specialist has evolved significantly in Richland, South Carolina. What began as simple content creation and community management has transformed into a complex role involving analytics, strategic planning, and cross-platform branding, reflecting broader digital transformations. Current trends in social media strategy and specialization in Richland include a strong emphasis on data-driven strategies, the use of artificial intelligence for customer engagement, and an increased focus on video content and live streaming to boost user interaction and brand visibility.