Marketing Coordinator Position Available In Miami-Dade, Florida

Marketing Coordinator Mega Wine and Spirits – 2.0 Doral, FL Job Details Full-time $40,000 – $45,000 a year 16 hours ago Benefits Paid training Health insurance Dental insurance Paid time off Vision insurance 401(k) matching Employee discount Opportunities for advancement Qualifications Search engines Google AdWords Web analytics Social media marketing Marketing Research Mid-level Microsoft Office 3 years Analysis skills Bachelor’s degree Digital marketing SEO Communication skills

Marketing Full Job Description Benefits:

401(k) matching Dental insurance Employee discounts Health insurance Paid time off Training & development Vision insurance Benefits/Perks Competitive Compensation Paid Time Off Career Growth Opportunities Job Summary We are seeking a skilled Marketing Coordinator to join our team. In this role, you will support the department’s marketing efforts, ensuring they are implemented successfully and in a timely manner. Your responsibilities will include conducting targeted market research, tracing online activities, researching and analyzing competitors, and creating marketing campaigns. The ideal candidate has excellent communication skills and a passion for creating successful advertising strategies. Responsibilities Research the purchasing habits and behaviors of our target market Create and implement marketing campaigns Track and report on online marketing activities Identify, research, and report on competitors Collect and analyze sales data, prepare reports, and present to management Oversee the publishing of content, maintaining thematic continuity, designing for increased online presence, and using publishing and designing software for website maintenance. Interact with users, responding to messages, queries, and comments on social networks. Utilize search engine analysis knowledge to maximize website traffic. Build strategies for displays, social media, and web advertisements to enhance brand image. Attend events, produce live social media content, and maintain a unified brand voice across different channels. Monitor social media channels to stay informed about industry trends. Provide analysis and reporting on metrics such as weekly/monthly sales, new product sell-through, and offer code performance. Assist in the development and management of social media marketing and influencer marketing strategy. Drive the sales performance of the e-commerce platform. Build, manage, and train a team in Marketing & eCommerce, implementing digital marketing campaigns across various outlets. Review and measure the performance of marketing campaigns, reporting and presenting results to the leadership team. Provide insights on customer shopping trends, supporting assortment selection, and identifying assortment gaps. Partner with product development and buying teams to estimate product demand. Work closely with demand planning and warehousing teams to ensure smooth order fulfillment. Assist in the creation and editing of written, video, and photographic content. Develop marketing plans and e-commerce strategies for products. Organize promotional events, coordinating day-of deliveries and staffing. Review current marketing campaigns for weaknesses and develop solutions within budget constraints. Analyze website click-to-purchase conversion rates and promotion effectiveness. Identify potential new markets and create plans to enter them. Qualifications Bachelor’s degree in marketing or a related field is preferred Previous experience as a Marketing Coordinator or similar position Understanding of digital marketing tools and research methods Knowledge of search engine optimization techniques Skilled in Microsoft Office, Google AdWords, and web analytics Familiarity with Content Management Software