Associate Director of Digital Technology Position Available In New York, New York

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Associate Director of Digital Technology
New York, NY, US
2 days ago

Requisition ID:

1122

Salary Range:

$100,000.00 To $115,000.00 Annually
About Us
Friends of the Israel Defense Forces (FIDF) is a humanitarian nonprofit that provides life-changing support for the courageous young men and women of the Israel Defense Forces (IDF). We transform their lives through empowering educational, financial, well-being, and cultural initiatives as they protect the State of Israel and its people. Inspired by them, we strive to champion a culture of courage worldwide, ensuring a secure and thriving Israel today and forever. Our community of supporters and staff is passionate, courageous, and impactful. Our work is driven by core values that transcend gender, age, political leanings, nationality, and religion. Our vital mission and breadth of programs resonate with a diverse array of supporters – all are welcome!
About The Role FIDF is seeking a dynamic and technically skilled Associate Director of Digital Technology to lead and manage the platforms, tools, and operations that power our digital engagement, fundraising, and marketing efforts. This role is both strategic and hands-on, ideal for a digital leader who enjoys both executing and guiding.
As a senior digital technologist reporting to the Chief Technology Officer, you will own FIDF’s core digital systems—including the website, donation platforms, email marketing systems, social media platforms, web plugins, and other digital platforms—from a technology standpoint. You will lead efforts to optimize and innovate these systems, enhancing the donor experience, streamlining operations, and increasing digital revenue. You’ll partner closely with Marketing and Fundraising and manage the Web Technology Associate to ensure the timely delivery of web, email, and support initiatives.
Essential Job Duties Platform Management & Execution (60%)
Oversee the planning, execution, and optimization of web pages, interactive web experiences, event registration forms, and donation pages.
Lead the execution of email marketing campaigns in coordination with Marketing, including building, testing, troubleshooting, and scheduling emails.
Respond to digital support requests (e.g., creating event registration pages, updating donation forms, website updates, resolving page bugs, social media technical issues, and editing marketing campaign emails) in a timely and professional manner.
Lead analytics and tracking setup for marketing and fundraising campaigns (e.g., Google Analytics, UTM tags, Blackbaud Luminate Online, platform dashboards).
Monitor website vitals and suggest hosting, backend code, and other technical performance optimizations.
Ensure accessibility, mobile optimization, and consistent user experience across all platforms.
Coordinate upgrades, vendor relationships, and cross-departmental technology needs related to digital tools and platforms.
Digital Strategy & Leadership (40%)
Serve as the organization’s lead on digital technology and digital user experience.
Manage and mentor the Web Technology Associate, guiding priorities and development.
Partner with Marketing from planning to execution, to advise on and enable effective cross-channel digital campaigns.
Own the QA process for all digital campaigns, testing for functionality, responsiveness, and tracking accuracy across platforms and devices, and troubleshoot as needed.
Collaborate with Marketing and Fundraising to drive digital innovation and enhance key performance indicators (KPIs), including conversion rates and engagement.
Own and optimize FIDF’s core digital systems (website, donation pages, email marketing platforms, social media platforms, web plugins, and other digital platforms) from a technological perspective.
Provide technical infrastructure and support for social media platforms, including implementation and troubleshooting of tracking pixels, custom link structures, embedded content, and third-party integrations (e.g., Meta Business Suite).
Ensure proper syncing and data hygiene across digital platforms in conjunction with the CRM team.
Evaluate existing digital platforms and recommend alternative solutions to enhance performance, scalability, or cost efficiency.
Stay abreast of trends in nonprofit technology, web, and digital fundraising tools.

Qualifications:

Bachelor’s degree in computer science, web development, related field, or equivalent professional experience.
5-7 years of experience overseeing digital platforms and tools, including websites, email systems, and online donation or e-commerce platforms.
Strong working knowledge of HTML, CSS, and JavaScript.
Proficiency with CMS platforms (especially WordPress), email marketing systems, and donation platforms (e.g., Blackbaud Luminate Online, JustGiving, GiveSmart).
Experience with Google Analytics, UTM tracking, and A/B testing.
Demonstrated success in managing or mentoring technical team members.
Proficiency with Microsoft 365 (M365) tools, including SharePoint, Teams, and OneDrive.
Excellent communication skills with the ability to translate technical concepts for non-technical stakeholders.

Preferred Attributes:

Passion for FIDF’s mission and understanding of nonprofit culture.
Demonstrated ability to evaluate and implement new digital tools that improve user experience, operational efficiency, and fundraising outcomes.
Strong user experience (UX) sensibilities and a data-driven approach to digital optimization.
Experience integrating digital platforms with CRM or backend systems (e.g., Salesforce, Blackbaud).
Familiarity with marketing automation tools (e.g., Luminate Online, HubSpot).
Understanding how web, email, and social media ecosystems interact from a technical and performance standpoint.
Familiarity with social media platform dashboards and APIs, particularly as they relate to analytics or integrations.
Experience with SEO and web performance tools (e.g., Google Search Console, Lighthouse).
Experience with API integrations and automation tools.
Comfortable working in a fully remote, collaborative environment (Slack, Zoom, Asana, etc.).
Analytical thinker with strong problem-solving abilities.
Benefits and compensation Medical, Dental, Vision, Early dismissal for Shabbat, 403b with employer matching, Life Insurance, Disability Insurance, FSA, Jewish and Federal paid holidays, sick days, and vacation.
Compensation is commensurate with experience. FIDF is an equal opportunity employer that is committed to equity, diversity, and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws.